{"id":5148,"date":"2015-11-06T13:54:41","date_gmt":"2015-11-06T05:54:41","guid":{"rendered":"https:\/\/buzzorange.com\/vidaorange\/2015\/11\/06\/thaiad\/"},"modified":"2015-11-06T13:54:41","modified_gmt":"2015-11-06T05:54:41","slug":"thaiad","status":"publish","type":"post","link":"https:\/\/buzzorange.com\/vidaorange\/2015\/11\/06\/thaiad\/","title":{"rendered":"\u3010\u53f0\u7063\u505a\u4e0d\u5230\u3011\u6cf0\u570b\u7684\u5ee3\u544a\u70ba\u4ec0\u9ebc\u9019\u9ebc\u6709\u8da3\uff1f\u539f\u4f86\u8ddf\u300c\u6c11\u65cf\u6027\u300d\u6709\u95dc\uff01"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-95275 size-full\" src=\"http:\/\/buzzorange.com\/vidaorange\/wp-content\/uploads\/sites\/3\/2015\/11\/-2017-09-26-\u4e0b\u53485.53.47-e1506419690199.png\" alt=\"\" width=\"600\" height=\"296\" \/><\/p>\n<p style=\"text-align: right;\"><span style=\"color: #333399;\">\u6587\uff0fAngel Chen<\/span><\/p>\n<p>\u4e01\u4e00\uff0c\u5ee3\u544a\u751f\u6daf\u4e2d\u5f97\u734e\u6b21\u6578\u9a5a\u4eba\uff0c\u5176\u4e2d\u5305\u542b2004\u5e74\u69ae\u767b\u570b\u969b\u77e5\u540d\u5ee3\u544a\u96dc\u8a8c\u300aCampaign Brief Asia\u300b\u300c\u4e9e\u6d32\u5275\u610f\u6392\u884c\u699c\u300d(Creative Ranking) \u6cf0\u570b10\u5927\u5275\u610f\u4eba\u53ca\u4e9e\u6d3250\u5927\u5275\u610f\u7cbe\u82f1\u3002\u4e00\u500b\u5927\u99ac\u4eba\uff0c\u69ae\u7372\u6cf0\u570b10\u5927\u5275\u610f\u4eba\u7684\u6b8a\u69ae\uff0c\u4e01\u4e00\uff0c\u7d55\u5c0d\u5be6\u81f3\u540d\u6b78\u3002\u5982\u679c\u4f60\u770b\u904e\u4e01\u4e00\u7684\u5ee3\u544a\uff0c\u4f60\u6703\u88ab\u90a3\u770b\u4f3c\u7121\u5398\u982d\u537b\u6709\u908f\u8f2f\u53ef\u5faa\u7684\u9ed1\u8272\u5e7d\u9ed8\u7d66\u6298\u670d\u3002\u5982\u679c\u898b\u904e\u4ed6\u672c\u4eba\uff0c\u6703\u5f88\u96e3\u806f\u60f3\u9019\u9ebc\u4e00\u500b\u6162\u689d\u65af\u7406\u3001\u6e3e\u8eab\u6563\u767c\u79aa\u5473\u3001\u8ac7\u5410\u5145\u6eff\u54f2\u7406\u7684\u4eba\uff0c\u662f\u500b\u5728\u5ee3\u544a\u7522\u696d\u6fc0\u70c8\u7af6\u722d\u4e0b\u7684\u4f7c\u4f7c\u8005\u3002\u8868\u9762\u4e0a\u770b\u4f86\u885d\u7a81\uff0c\u4f46\u82e5\u6df1\u5165\u4e86\u89e3\uff0c\u6703\u767c\u73fe\u5275\u610f\u4e26\u975e\u4e00\u6642\u4e00\u523b\u7684\u901f\u98df\u7522\u7269\uff0c\u800c\u662f\u7d93\u904e\u6587\u5316\u7a4d\u7d2f\u3001\u6df1\u523b\u5167\u860a\u53cd\u82bb\u800c\u4f86\u7684\u751f\u6d3b\u54f2\u5b78\u3002\u5275\u610f\uff0c\u4fef\u62fe\u5373\u662f\u3002\u4f46\u5c31\u8981\u770b\u4f60\u6709\u6c92\u6709\u529f\u529b\u5145\u5206\u904b\u7528\u9019\u4e9b\u6750\u6599\u4e86\u3002<\/p>\n<blockquote><p>\u300c\u4f5c\u70ba\u4e00\u500b\u5275\u610f\u4eba\uff0c\u600e\u9ebc\u8aaa\u670d\u5ba2\u6236\u8cb7\u55ae\u4e5f\u662f\u5f88\u91cd\u8981\u7684\u3002\u7576\u4f60\u53ea\u628a\u81ea\u5df1\u5b9a\u4f4d\u70ba\u5275\u610f\u4eba\uff0c\u5c31\u7121\u6cd5\u7528\u5176\u4ed6\u89d2\u5ea6\u3001\u89c0\u9ede\u53bb\u770b\u3002\u300d\u4e0d\u8a2d\u9650\u7684\u5fc3\u614b\uff0c\u8b93\u4e01\u4e00\u80fd\u5728\u9019\u7af6\u722d\u6fc0\u70c8\u7684\u7522\u696d\u5d84\u9732\u982d\u89d2\u3002<\/p><\/blockquote>\n<p><span style=\"color: #993300;\"><strong>\u6cf0\u570b\u96fb\u8996\u5ee3\u544a\u696d\u7684\u5927\u8d77\u8207\u5927\u843d<\/strong><\/span><\/p>\n<p>\u5f9e2000\u5e74\u4f86\u5230\u6cf0\u570b\uff0c\u4e01\u4e00\u4efb\u8077\u66fc\u8c37 Publicis \u57f7\u884c\u5275\u610f\u7e3d\u76e3\uff0c15\u5e74\u5ee3\u544a\u4f5c\u54c1\u56ca\u62ec200\u591a\u500b\u570b\u969b\u53ca\u672c\u5730\u5275\u610f\u596c\u9805\u3002\u7d93\u6b77\u6cf0\u570b\u96fb\u8996\u5ee3\u544a\u696d\u7684\u5927\u8d77\u5927\u843d\uff0c\u4e01\u4e00\u5f9e\u6cf0\u570b\u96fb\u8996\u5ee3\u544a\u696d\u4e4b\u6240\u4ee5\u84ec\u52c3\u8ac7\u8d77\u3002\u300c\u6cf0\u570b\u6c11\u65cf\u6027<span style=\"color: #ff6600;\">\u6a02\u5929\uff0c\u80fd\u5920\u81ea\u5632\uff0c\u6316\u81ea\u5df1\u7684\u75db\u8173<\/span>\u3002\u4e00\u500b\u80fd\u81ea\u5632\u7684\u6c11\u65cf\u5c31\u4e0d\u6703\u592a\u904e\u56b4\u8085\uff0c\u770b\u5f85\u4e8b\u7269\u7684\u9762\u76f8\u6bd4\u8f03\u5ee3\u3002\u800c\u9019\u4e9b\u7279\u8cea\u6e90\u81ea\u65bc\u4f5b\u6559\u4fe1\u4ef0\uff0c\u8a31\u591a\u4e8b\u5728\u5b97\u6559\u7684\u89e3\u91cb\u4e0b\u5408\u7406\u5316\uff0c\u76f8\u5c0d\u6709\u66f4\u5927\u7684\u5305\u5bb9\u529b\u3002\u50cf\u662f\u9b3c\u9b42\u3001\u7b2c3\u6027\u7b49\u5404\u7a2e\u5143\u7d20\u90fd\u4e0d\u8a2d\u9650\u3002\u518d\u4f86\uff0c\u70ba\u4ec0\u9ebc\u6cf0\u570b\u5ee3\u544a\u9019\u9ebc\u760b\u3001\u9019\u9ebc\u6562\uff0c\u53cd\u800c\u8981\u6b78\u529f\u65bc\u6cf0\u570b\u96fb\u6aa2\u5c40\u4e0d\u56b4\u683c\uff0c\u56e0\u6b64\u5275\u610f\u53cd\u800c\u5728\u9019\u6a23\u7684\u751f\u614b\u4e0b\u66f4\u6709\u751f\u9577\u7a7a\u9593\u3002\u6700\u5f8c\uff0c\u7d55\u5927\u90e8\u5206\u7576\u5730\u7684\u6f14\u54e1\u3001\u5c0e\u6f14\u90fd\u5f88\u6709\u5929\u5206\u3001\u7d20\u8cea\u597d\uff0c\u50cf\u662f\u6211\u7d93\u5e38\u5408\u4f5c\u7684\u5c0e\u6f14 Thanonchai\uff0c\u53ef\u4ee5\u628a\u8173\u672c\u8a6e\u91cb\u5f97\u76f8\u7576\u50b3\u795e\u3001\u5230\u4f4d\u3002\u300d<\/p>\n<p>\u804a\u5230\u6cf0\u570b\u96fb\u8996\u5ee3\u544a\u7522\u696d\u7684\u300c\u5927\u8d77\u300d\uff0c\u4e01\u4e00\u751f\u52d5\u63cf\u8ff0\u7576\u6642\u69ae\u666f\uff0c\u300c2000\u5e74\u52302007\u5e74\u662f\u6700\u8f1d\u714c\u7684\u6642\u4ee3\u3002\u7576\u6642\u7684\u5ba2\u6236\u5f88\u80fd\u63a5\u53d7\u5404\u7a2e\u60f3\u6cd5\uff0c\u4e14\u62b1\u6301\u8457\u5ee3\u544a\u8a34\u6c42\u662f\u5728\u6253\u97ff\u77e5\u540d\u5ea6\u800c\u4e0d\u662f\u8ce3\u7522\u54c1\u3002\u52a0\u4e0a\u88fd\u4f5c\u6210\u672c\u6709\u9650\uff0c\u5ba2\u6236\u5f80\u5f80\u5e0c\u671b\u80fd\u767c\u63ee\u8a9e\u4e0d\u9a5a 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#ff6600;\">\u4f5c\u70ba\u4e00\u500b\u5275\u610f\u4eba\uff0c\u600e\u9ebc\u8aaa\u670d\u5ba2\u6236\u8cb7\u55ae\u4e5f\u662f\u5f88\u91cd\u8981\u7684<\/span>\u3002\u7576\u4f60\u53ea\u628a\u81ea\u5df1\u5b9a\u4f4d\u70ba\u5275\u610f\u4eba\uff0c\u5c31\u7121\u6cd5\u7528\u5176\u4ed6\u89d2\u5ea6\u3001\u89c0\u9ede\u53bb\u770b\u3002\u6211\u4e0d\u6015\u88ab\u9000\u7a3f\uff0c\u9019\u4e0d\u904e\u662f\u8aaa\u660e\u4e86\u6211\u548c\u5ba2\u6236\u9084\u6c92\u9054\u5230\u5171\u8b58\uff0c\u505a\u51fa\u4e00\u500b\u4ed6\u8981\u3001\u6211\u4e5f\u6eff\u610f\u7684\u4f5c\u54c1\u3002\u300d<\/p>\n<p><strong><span style=\"color: #993300;\">\u53ef\u6559\u4e5f\u4e0d\u53ef\u6559\u7684\u5275\u610f<\/span><\/strong><\/p>\n<p>\u8ac7\u8d77\u5275\u610f\u53ef\u4ee5\u6559\u55ce\uff1f\u4e01\u4e00\u8a8d\u70ba\uff0c\u300c\u53ef\u6559\uff0c\u4e5f\u4e0d\u53ef\u6559\u3002\u53ef\u4ee5\u6559\uff0c\u662f\u56e0\u70ba\u7684\u78ba\u6709\u4e00\u5957\u7cfb\u7d71\u80fd\u5e6b\u52a9\u57f9\u990a\u5275\u9020\u529b\u3002<span style=\"color: #ff6600;\">\u5275\u610f\u662f\u820a\u7684\u5143\u7d20\uff0c\u65b0\u7684\u7d44\u5408<\/span>\u3002\u7d20\u6750\u8d8a\u591a\uff0c\u7d44\u5408\u7684\u6a5f\u7387\u4e5f\u591a\u3002\u800c<span style=\"color: #ff6600;\">\u4e4b\u6240\u4ee5\u4e0d\u53ef\u4ee5\u6559\uff0c\u662f\u56e0\u70ba\u6211\u6559\u4f60\u4e86\uff0c\u4f60\u6309\u6211\u7684\u6b65\u9a5f\uff0c\u90a3\u5c31\u4e0d\u53eb\u5275\u610f\uff0c\u800c\u662f\u6284\u8972<\/span>\u3002\u300d\u800c\u57f9\u990a\u5275\u610f\u6700\u5927\u7684\u95dc\u9375\u5728\u65bc\u89c0\u5bdf\u529b\uff0c\u800c\u9019\u9700\u8981\u5fc3\u975c\u3002\u4e01\u4e00\u975c\u57508\u5e74\u4e86\uff0c\u9019\u597d\u7fd2\u6163\u9664\u6709\u52a9\u65bc\u935b\u934a\u89c0\u5bdf\u529b\uff0c\u9084\u80fd\u91d0\u6e05\u601d\u7dd2\u3001\u770b\u900f\u554f\u984c\u7684\u672c\u8cea\u3002 \u4e0d\u4fb7\u9650\u65bc\u56fa\u5b9a\u6846\u67b6\u7684\u4ed6\uff0c\u5c0d\u5de5\u4f5c\u8207\u751f\u6d3b\u7684\u614b\u5ea6\u4ea6\u7136\u3002\u5de5\u4f5c\u7684\u5730\u65b9\u4e0d\u9650\u65bc\u8fa6\u516c\u5ba4\uff0c\u7576\u4ed6\u5728\u770b\u96fb\u5f71\u3001\u65c5\u904a\u3001\u975c\u5750\u2026\uff0c\u662f\u5728\u4eab\u53d7\u751f\u6d3b\uff0c\u4e5f\u540c\u6642\u70ba\u5de5\u4f5c\u57f9\u990a\u5275\u610f\u3002\u300c\u5275\u610f\u662f\u7121\u6642\u7121\u523b\u7684\uff0c\u53ef\u80fd\u5728\u6211\u6c96\u6dbc\u3001\u8d70\u8def\u3001\u770b\u96fb\u5f71\u2026\u6642\uff0c\u662f\u9700\u8981\u4e00\u500b\u919e\u91c0\u7684\u904e\u7a0b\u3002\u300d\u6b63\u662f\u9019\u822c\u7121\u5206\u5225\u7684\u5fc3\u614b\uff0c\u8b93\u4e01\u4e00\u80fd\u5728\u751f\u6d3b\u88e1\u5b89\u7136\u81ea\u5728\uff0c\u5de5\u4f5c\u4e2d\u5353\u8d8a\u3002<\/p>\n<p><span style=\"color: #ff0000;\">\u5ef6\u4f38\u95b1\u8b80\uff1a<\/span><\/p>\n<p><a href=\"\/vidaorange\/2015\/09\/06\/children-cancer-foundation\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u6700\u5f8c\u4e00\u5e55\u8b93\u773e\u4eba\u6c88\u9ed8\uff1a\u5730\u9435\u6708\u53f0\u65c1\uff0c\u982d\u9aee\u6703\u96a8\u98a8\u98c4\u6563\u7684\u5275\u610f\u5ee3\u544a<br \/>\n<\/a><a href=\"\/vidaorange\/2015\/09\/11\/old-time\/\" target=\"_blank\" rel=\"noopener noreferrer\">70-90\u7d55\u7248\u5ee3\u544a\u5927\u56de\u9867\uff01\u9019\u4e9b\u8001\u7d93\u5178\u8b93\u4eba\u597d\u61f7\u5ff5<\/a><\/p>\n<p>\uff08\u5168\u6587\u7531VisionThai\u6388\u6b0a\u520a\u767b\uff1b\u672c\u6587\u539f\u51fa\u8655\uff1a<a href=\"http:\/\/visionthai.net\/p13915\/\" target=\"_blank\" rel=\"noopener noreferrer\">VisionThai \u770b\u898b\u6cf0\u570b<\/a>\uff1b<a href=\"http:\/\/visionthai.net\/\">\u770b\u898b\u6cf0\u570b<\/a>\uff0f<a href=\"https:\/\/www.facebook.com\/visionthai\">FB\u5c08\u9801<\/a>\uff1b\u7981\u6b62\u8f49\u8f09\u3002\uff09<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u6587\uff0fAngel Chen \u4e01\u4e00\uff0c\u5ee3\u544a\u751f\u6daf\u4e2d\u5f97\u734e\u6b21\u6578\u9a5a\u4eba\uff0c\u5176\u4e2d\u5305\u542b2004\u5e74\u69ae\u767b\u570b\u969b\u77e5\u540d\u5ee3\u544a\u96dc\u8a8c\u300aCampaign Brief Asia\u300b\u300c\u4e9e\u6d32\u5275\u610f\u6392\u884c\u699c\u300d(Creative Ranking) \u6cf0\u570b10[&#8230;]<\/p>\n","protected":false},"author":11,"featured_media":29238,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[44],"tags":[82,80],"coauthors":[],"_links":{"self":[{"href":"https:\/\/buzzorange.com\/vidaorange\/wp-json\/wp\/v2\/posts\/5148"}],"collection":[{"href":"https:\/\/buzzorange.com\/vidaorange\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buzzorange.com\/vidaorange\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/vidaorange\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/vidaorange\/wp-json\/wp\/v2\/comments?post=5148"}],"version-history":[{"count":0,"href":"https:\/\/buzzorange.com\/vidaorange\/wp-json\/wp\/v2\/posts\/5148\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/vidaorange\/wp-json\/wp\/v2\/media\/29238"}],"wp:attachment":[{"href":"https:\/\/buzzorange.com\/vidaorange\/wp-json\/wp\/v2\/media?parent=5148"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buzzorange.com\/vidaorange\/wp-json\/wp\/v2\/categories?post=5148"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buzzorange.com\/vidaorange\/wp-json\/wp\/v2\/tags?post=5148"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/buzzorange.com\/vidaorange\/wp-json\/wp\/v2\/coauthors?post=5148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}