Unruly Media 和 Mashable 合作，根據 FB、Twitter 和 blogosphere 的分享次數，統計出今年在網路上最廣為流傳的前二十名廣告，其中 Volkswagen 以小黑武士為主角的 The Force 廣告以將近 480 萬的分享數拿下第一名，DC 推出的 Hollywood megamercial 廣告以 Gymkhana 甩尾吸引了近 210 萬的分享數獲得第二名，第三名則是 T-mobile 在巴塞隆納舉辦的 Angry Birds Live 活動影片，以實境互動吸引到近 182 萬個分享數。
另外在前 20 名影片還有 T-Mobile、 Kia 嘉樂寶汽車、Nissan 裕隆汽車、Nestle 雀巢、Carlsberg 嘉士伯啤酒和 Pepsi 百事可樂等品牌。
這份調查最值得注意的是影片的社群分享數在 2011 年大幅度的提升，光是前二十名廣告影片就有 2500 萬的分享量，是 2010 年的五倍。另外，在 2010 年，平均 39 個看過影片的人會產生一個分享數，這在 2011 年已經提升到每 10 個就有一個。
Unruly Media 的營運長 Sarah Wood 表示，今年第一名的分享數已經是去年第一名的八倍，讓越來越多的品牌注意到社群影片對增加品牌印象、長期經營維繫品牌情感的重要性。
1. Volkswagen: The Force: Volkswagen Commercial – 4,713,179 shares
2. DC Shoes: Ken Block’s Gymkhana Four; The Hollywood Megamercial – 2,028,238 shares
3. T-Mobile: Angry Birds Live – 1,783,607 shares
4. T-Mobile: Royal Wedding – 1,733,419 shares
5. Kia: Party Rock Anthem-Kia Soul Hamster Commercial – 1,424,110 shares
6. 20th Century Fox: Ape With A20K-47 – 1,132,201 shares
7. David Cornfield Melanoma Fund: Dear 16 Year Old – 1,072,004 shares
8. Call Of Duty: Modern Warfare 3 Reveal Trailer – 1,062,829 shares
9. Nissan: Poneis Malditos – 956,661 shares
10. Nestle: Contrex – Ma Contrexperience -97s – 950,988 shares
11. Official Call Of Duty: Modern Warfare 3 – The Vet Vs The Noob – 922,218 shares
12. Carlsberg Stunt with Bikers in Cinema – 899,550 shares
13. Official Ojai Valley Taxidermy TV Commercial – 830,036 shares
14. Red Bull: The Art of FLIGHT – Snowboarding film trailer featuring Travis Rice – 810,453 shares
15. McDonald’s Philippines New Commercial 2011 “BFGF” – 756,141 shares
16. Channel 4: Danny MacAskill – Industrial Revolutions – 696,190 shares
17. Trace Urban: The most amazing beat box video ever! – 687,528 shares
18. Pepsi: Unbelievable David Beckham – 543,812 shares
19. Samsung: Unleash Your Fingers – 542,851 shares
20. Westfield Stratford City: 100 YEARS / STYLE / EAST LONDON – 529,832 shares
5. Kia: Party Rock Anthem-Kia Soul Hamster Commercial – 1,424,110 shares
6. 20th Century Fox: Ape With A20K-47 – 1,132,201 shares
7. David Cornfield Melanoma Fund: Dear 16 Year Old – 1,072,004 shares
8. Call Of Duty: Modern Warfare 3 Reveal Trailer – 1,062,829 shares
9. Nissan: Poneis Malditos – 956,661 shares
10. Nestle: Contrex – Ma Contrexperience -97s – 950,988 shares
11. Official Call Of Duty: Modern Warfare 3 – The Vet Vs The Noob – 922,218 shares
12. Carlsberg Stunt with Bikers in Cinema – 899,550 shares
13. Official Ojai Valley Taxidermy TV Commercial – 830,036 shares
14. Red Bull: The Art of FLIGHT – Snowboarding film trailer featuring Travis Rice – 810,453 shares
15. McDonald’s Philippines New Commercial 2011 “BFGF” – 756,141 shares
16. Channel 4: Danny MacAskill – Industrial Revolutions – 696,190 shares
17. Trace Urban: The most amazing beat box video ever! – 687,528 shares
18. Pepsi: Unbelievable David Beckham – 543,812 shares
19. Samsung: Unleash Your Fingers – 542,851 shares
20. Westfield Stratford City: 100 YEARS / STYLE / EAST LONDON – 529,832 shares
（資料來源：mememachine；圖片來源：swtorstrategies）
