{"id":59075,"date":"2022-09-19T17:13:27","date_gmt":"2022-09-19T09:13:27","guid":{"rendered":"https:\/\/buzzorange.com\/citiorange\/?p=59075"},"modified":"2022-09-19T17:13:27","modified_gmt":"2022-09-19T09:13:27","slug":"greenwashing-in-fashion","status":"publish","type":"post","link":"https:\/\/buzzorange.com\/citiorange\/2022\/09\/19\/greenwashing-in-fashion\/","title":{"rendered":"\u4f60\u503c\u5f97\u66f4\u597d\u7684\u54c1\u724c\uff014 \u6280\u5de7\u907f\u514d\u6642\u5c1a\u7522\u696d\u300c\u5047\u65b0\u805e\u300d\u9677\u9631\uff0c\u627e\u51fa\u300c\u6f02\u7da0\u300d\u4f01\u696d\uff01"},"content":{"rendered":"<p><span style=\"font-weight: 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src=\"https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/companies_greenwashing-pghgowxeakeuqvsfg3q8mp6fplpne4diiviurlffeg-300x169.png\" alt=\"\" width=\"740\" height=\"417\" srcset=\"https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/companies_greenwashing-pghgowxeakeuqvsfg3q8mp6fplpne4diiviurlffeg-300x169.png 300w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/companies_greenwashing-pghgowxeakeuqvsfg3q8mp6fplpne4diiviurlffeg-1024x576.png 1024w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/companies_greenwashing-pghgowxeakeuqvsfg3q8mp6fplpne4diiviurlffeg-768x432.png 768w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/companies_greenwashing-pghgowxeakeuqvsfg3q8mp6fplpne4diiviurlffeg-1536x863.png 1536w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/companies_greenwashing-pghgowxeakeuqvsfg3q8mp6fplpne4diiviurlffeg-400x225.png 400w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/companies_greenwashing-pghgowxeakeuqvsfg3q8mp6fplpne4diiviurlffeg-600x338.png 600w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/companies_greenwashing-pghgowxeakeuqvsfg3q8mp6fplpne4diiviurlffeg-800x450.png 800w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/companies_greenwashing-pghgowxeakeuqvsfg3q8mp6fplpne4diiviurlffeg-1200x675.png 1200w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/companies_greenwashing-pghgowxeakeuqvsfg3q8mp6fplpne4diiviurlffeg-1600x900.png 1600w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/companies_greenwashing-pghgowxeakeuqvsfg3q8mp6fplpne4diiviurlffeg.png 1900w\" sizes=\"(max-width: 740px) 100vw, 740px\" \/><p id=\"caption-attachment-59078\" class=\"wp-caption-text\">\uff08\u5716\u7247\u4f86\u6e90\uff1aSpunOut\uff09<\/p><\/div>\n<h2><b>\u4ec0\u9ebc\u662f\u6f02\u7da0\uff1f<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u7c21\u800c\u8a00\u4e4b\uff0c\u6f02\u7da0\u662f\u4f01\u696d\u7528\u4f86\u300c\u770b\u8d77\u4f86\u300d\u6bd4\u5be6\u969b\u884c\u52d5\u66f4\u6c38\u7e8c\u7684\u624b\u6bb5\uff0c\u5c0d\u5176\u751f\u7522\u505a\u51fa\u865b\u5047\u3001\u8aa4\u5c0e\u6216\u8a87\u5927\u7684\u74b0\u5883\u6548\u76ca\uff0c\u751a\u81f3\u6545\u610f\u5c0d\u4e8b\u5be6\u542b\u7cca\u5176\u8fad\u3002\u63db\u53e5\u8a71\u8aaa\uff0c\u5c31\u662f\u4f01\u696d\u8aaa\u5f97\u6bd4\u5be6\u969b\u505a\u5f97\u66f4\u591a\u3002\u81ea 1960 \u5e74\u4ee3\u7f8e\u570b\u74b0\u5883\u4fdd\u8b77\u610f\u8b58\u9010\u6f38\u8208\u8d77\uff0c\u4e26\u5728\u7f8e\u570b\u74b0\u4fdd\u4e3b\u7fa9\u8005 Jay Westerveld \u65bc 1986 \u5e74\u7684\u8ad6\u6587\u767c\u8868\u5f8c\uff0c\u300c\u6f02\u7da0\u300d\u4e00\u8a5e\u6f38\u6f38\u88ab\u666e\u904d\u4f7f\u7528\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">1986 \u5e74\uff0cJay Westerveld \u5728\u64b0\u5beb\u8ad6\u6587\u6642\uff0c\u5275\u9020\u4e86\u300c\u6f02\u7da0\u300d\u4e00\u8a5e\u3002\u4ed6\u5728\u8ad6\u6587\u4e2d\u63d0\u53ca\u4e86\u4ed6\u4e09\u5e74\u524d\u7684\u6590\u6fdf\u4e4b\u65c5\uff0c\u4ed6\u5728\u90a3\u88e1\u885d\u6d6a\u6642\uff0c\u770b\u5230\u6d77\u908a\u7684\u6e21\u5047\u6751\u696d\u8005\u8cbc\u4e86\u4e00\u5f35\u6a19\u8a9e\uff0c\u5927\u81f4\u4e0a\u7684\u5167\u5bb9\u662f\uff1a\u300c\u6d77\u6d0b\u548c\u73ca\u745a\u7901\u662f\u4e00\u7a2e\u91cd\u8981\u8cc7\u6e90\uff0c\u91cd\u8907\u4f7f\u7528\u6bdb\u5dfe\u6703\u6e1b\u5c11\u751f\u614b\u7834\u58de\u3002\u300d\u6700\u5f8c\u9084\u9644\u4e0a\u4e00\u53e5\uff1a\u300c\u5e6b\u52a9\u6211\u5011\u6539\u5584\u74b0\u5883\u300d\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4e0d\u904e\uff0cWesterveld \u77e5\u9053\u6e21\u5047\u6751\u696d\u8005\u6b63\u5728\u8fc5\u901f\u958b\u767c\uff0c\u4ed6\u5011\u5728\u5b8c\u5168\u6c92\u6709\u8003\u616e\u5c0d\u74b0\u5883\u7684\u5f71\u97ff\u4e0b\uff0c\u5efa\u9020\u66f4\u591a\u7684\u5ea6\u5047\u5c0f\u5c4b\u3002\u9019\u5b8c\u5168\u662f\u6975\u5927\u7684\u8af7\u523a\uff0c\u96d6\u7136\u5ea6\u5047\u6751\u81ea\u7a31\u95dc\u5fc3\u74b0\u5883\uff0c\u4f46\u4ed6\u5011\u7684\u884c\u70ba\u537b\u76f8\u53cd\uff0c\u751a\u81f3\u85c9\u6b64\u4eab\u6709\u8f03\u4f4e\u7684\u6d17\u8863\u6210\u672c\u3002\u6b64\u5f8c\uff0c\u300c\u6f02\u7da0\u300d\uff08greenwash\uff09 \u4e00\u8a5e\u6f38\u7372\u5ee3\u6cdb\u63a1\u7528\uff0c\u4e26\u65bc 1999 \u5e74\u6b63\u5f0f\u6536\u9304\u300a\u725b\u6d25\u5b57\u5178\u300b\u3002<\/span><\/p>\n<h2><b>\u9019\u5c31\u662f\u6f02\u7da0\uff01<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u5927\u7d04\u5728 Westerveld \u63d0\u51fa\u300c\u6f02\u7da0\u300d\u7684\u524d\u4e00\u5e74\uff0c\u7f8e\u570b\u77f3\u6cb9\u5de8\u982d\u96ea\u4f5b\u9f8d\uff08Chevron\uff09\u63a8\u51fa\u4e86\u4e00\u7cfb\u5217\u540d\u70ba\u300cPeople Do\u300d\u7684\u5ee3\u544a\u3002\u5728\u5176\u4e2d\uff0c\u96ea\u4f5b\u9f8d\u5927\u81bd\u5730\u8072\u7a31\uff0c\u4ed6\u5011\u7684\u71df\u904b\u4e0d\u50c5\u6c92\u6709\u7834\u58de\u74b0\u5883\uff0c\u9084\u5e6b\u52a9\u74b0\u5883\u84ec\u52c3\u767c\u5c55\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f46\u5be6\u969b\u4e0a\uff0c\u96ea\u4f5b\u9f8d\u9055\u53cd\u4e86\u300a\u6e05\u6f54\u7a7a\u6c23\u6cd5\u300b\uff08Clean Air Act\uff09\u548c\u300a\u6e05\u6f54\u6c34\u6cd5\u300b\uff08Clean Water Act\uff09\uff0c\u4e26\u5c07\u77f3\u6cb9\u6d29\u6f0f\u5230\u91ce\u751f\u52d5\u7269\u6536\u5bb9\u6240\u3002\u4e0d\u904e\uff0c\u7576\u6642\u7684\u4eba\u5011\u9084\u4e0d\u77e5\u9053\u9019\u4e00\u7cfb\u5217\u5ee3\u544a\u5c31\u662f\u6a19\u6e96\u7684\u300c\u6f02\u7da0\u300d\u5ee3\u544a\u3002<\/span><\/p>\n<div class=\"atbs-ceris-responsive-video\"><iframe loading=\"lazy\" title=\"1980s Chevron Commercial\" width=\"1200\" height=\"900\" src=\"https:\/\/www.youtube.com\/embed\/bReBO55XzZc?start=30&#038;feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/buzzorange.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<h2><b>\u6211\u5011\u5982\u4f55\u767c\u73fe\u4f01\u696d\u6b63\u5728\u6f02\u7da0\uff1f<\/b><\/h2>\n<p><span style=\"font-weight: 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400;\">\u4f46\u5c07\u6c38\u7e8c\u6027\u878d\u5165\u4f01\u696d\u7684\u5404\u65b9\u9762\u90fd\u9700\u8981\u6642\u9593\u548c\u8cc7\u6e90\uff0c\u6c92\u6709\u4efb\u4f55\u54c1\u724c\u53ef\u4ee5\u5728\u4e00\u591c\u4e4b\u9593\u8b8a\u300c\u7da0\u300d\u3002\u4e00\u4e9b\u516c\u53f8\u6c92\u6709\u5c07\u6c38\u7e8c\u6027\u771f\u6b63\u878d\u5165\u5176\u4f9b\u61c9\u93c8\u7684\u5404\u500b\u7d30\u7bc0\uff0c\u800c\u662f\u4f7f\u7528\u71df\u92b7\u7b56\u7565\u4f86\u63cf\u7e6a\u66f4\u4e00\u500b\u74b0\u4fdd\u7684\u756b\u9762\u3002\u00a0<\/span><\/p>\n<h2><b>\u6642\u5c1a\u54c1\u724c\u5982\u4f55\u64fa\u812b\u6f02\u7da0\u7684\u5acc\u7591\uff1f<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u95dc\u65bc\u6c38\u7e8c\u6027\uff0c\u6700\u5927\u7684\u6f0f\u6d1e\u5c31\u662f\u5b83\u6c92\u6709\u4e00\u500b\u6e05\u6670\u3001\u53ef\u91cf\u5316\u7684\u5b9a\u7fa9\u3002\u5c31\u76ee\u524d\u800c\u8a00\uff0c\u8af8\u5982\u300c\u9053\u5fb7\u300d\u6216\u300c\u74b0\u4fdd\u300d\u4e4b\u985e\u7684\u8853\u8a9e\u6c92\u6709\u6cd5\u5f8b\u610f\u7fa9\uff0c\u56e0\u6b64\u6cd5\u5f8b\u4e0d\u80fd\u8981\u6c42\u516c\u53f8\u5c0d\u5176\u884c\u70ba\uff08\u6216\u7f3a\u4e4f\u884c\u70ba\uff09\u8ca0\u8cac\u3002\u9019\u7a2e\u570d\u7e5e\u6c38\u7e8c\u6027\u7684\u7d30\u5fae\u5dee\u5225\u90e8\u5206\u662f\u7531\u65bc\u7f3a\u4e4f\u7d93\u9a57\u6578\u64da\u548c\u653f\u5e9c\u8cc7\u52a9\u95dc\u65bc\u6642\u5c1a\u7522\u696d\u5f71\u97ff\u7684\u7814\u7a76\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4e0d\u904e\uff0c\u96a8\u8457\u8d8a\u4f86\u8d8a\u591a\u7684\u74b0\u4fdd\u975e\u71df\u5229\u7d44\u7e54\u548c\u5176\u4ed6\u7d44\u7e54\u958b\u59cb\u6df1\u5165\u7814\u7a76\u548c\u6316\u6398\uff0c\u6211\u5011\u53ef\u4ee5\u770b\u5230\u6642\u5c1a\u7522\u696d\u6240\u9020\u6210\u7684\u8ca0\u9762\u5f71\u97ff\u3002<\/span><a href=\"https:\/\/ellenmacarthurfoundation.org\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u827e\u502b\u30fb\u9ea5\u514b\u4e9e\u745f\u57fa\u91d1\u6703<\/span><\/a><span style=\"font-weight: 400;\">\uff08Ellen MacArthur Foundation\uff09\u4f30\u8a08\uff0c\u7d21\u7e54\u88fd\u9020\u696d\u6bcf\u5e74\u6d88\u8017 9800 \u842c\u5678\u4e0d\u53ef\u518d\u751f\u8cc7\u6e90\u2014\u2014\u5f9e\u7528\u65bc\u5408\u6210\u7e96\u7dad\u7684\u77f3\u6cb9\u5230\u7528\u65bc\u7a2e\u690d\u68c9\u82b1\u7684\u80a5\u6599\uff0c\u4ee5\u53ca 930 \u5104\u7acb\u65b9\u516c\u5c3a\u7684\u6c34\u3002<\/span><\/p>\n<p><b>\u570b\u969b\u80fd\u6e90\u7f72\u4f30\u8a08 \uff0c\u7d21\u7e54\u696d\u5728 2016 \u5e74\u7522\u751f\u4e86 12 \u5104\u5678\u6eab\u5ba4\u6c23\u9ad4\u6392\u653e\uff0c\u9019\u610f\u5473\u8457\u6642\u5c1a\u7684\u78b3\u8db3\u8de1\u6bd4\u570b\u969b\u822a\u73ed\u548c\u6d77\u904b\u7684\u7e3d\u548c\u9084\u8981\u5927\u3002\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u4f01\u696d\u80fd\u5920\u64fa\u812b\u6f02\u7da0\u5acc\u7591\u7684\u53e6\u4e00\u500b\u539f\u56e0\u662f\u516c\u773e\u7f3a\u4e4f\u5c0d\u6642\u5c1a\u884c\u696d\u5e55\u5f8c\u7684\u8a8d\u8b58\u3002\u4f8b\u5982\uff0c\u5728\u63ed\u958b\u5feb\u6642\u5c1a\u7522\u696d\u80cc\u5f8c\u8840\u6dda\u7684\u7d00\u9304\u7247\u300a\u771f\u5be6\u7684\u4ee3\u50f9\u300b\uff08<\/span><a href=\"https:\/\/www.imdb.com\/title\/tt3162938\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">The True Cost<\/span><\/a><span style=\"font-weight: 400;\">\uff09\u5f15\u8d77\u516c\u773e\u95dc\u6ce8\u4e4b\u524d\uff0c\u8a31\u591a\u6d88\u8cbb\u8005\u4e26\u4e0d\u4e86\u89e3\u6642\u5c1a\u7684\u4f9b\u61c9\u93c8\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u8209\u4f8b\u4f86\u8aaa\uff0c\u8863\u670d\u4e0a\u7684\u6a19\u7c64\u53ef\u4ee5\u6a19\u660e\u300c\u7fa9\u5927\u5229\u88fd\u9020\u300d\uff0c\u4f46\u4e8b\u5be6\u4e0a\u5728\u5176\u4ed6\u5730\u65b9\u88fd\u9020\uff0c\u53ea\u662f\u5728\u7fa9\u5927\u5229\u7e2b\u88fd\u6a19\u7c64\u3002\u8a31\u591a\u4eba\u66f4\u559c\u6b61\u5929\u7136\u6750\u8cea\uff0c\u8a8d\u70ba\u5b83\u662f\u4e00\u7a2e\u66f4\u300c\u74b0\u4fdd\u300d\u7684\u9078\u64c7\uff0c\u4f46\u53ea\u6709\u5c11\u6578\u4eba\u77e5\u9053\u88fd\u4f5c\u4e00\u4ef6\u68c9 T-shirt \u9700\u8981 2700 \u516c\u5347\u6c34\u9019\u4e00\u4e8b\u5be6\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u7c21\u800c\u8a00\u4e4b\uff0c\u4f01\u696d\u53ef\u4ee5\u5229\u7528\u7f3a\u4e4f\u76e3\u7ba1\u548c\u516c\u773e\u6559\u80b2\u7684\u6a5f\u6703\u7e7c\u7e8c\u6563\u4f48\u865b\u5047\u4fe1\u606f\u3002\u00a0<\/span><\/p>\n<h2><b>\u5982\u4f55\u907f\u514d\u6642\u5c1a\u4e2d\u7684\u300c\u6f02\u7da0\u300d\uff1f<\/b><\/h2>\n<ol>\n<li><strong> \u5c0b\u627e\u6578\u64da\uff0c\u4e0d\u88ab\u884c\u92b7\u8a71\u8853\u6b3a\u9a19<\/strong><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u5c0f\u5fc3\u4f01\u696d\u7684\u82b1\u54e8\u8853\u8a9e\uff0c\u4f60\u53ef\u4ee5\u5728\u7db2\u4e0a\u6216\u5e97\u5167\u67e5\u770b\u6709\u95dc\u516c\u53f8\u6c38\u7e8c\u767c\u5c55\u8b70\u7a0b\u7684\u660e\u78ba\u8a0a\u606f\u3002\u771f\u6b63\u7684\u6c38\u7e8c\u6642\u5c1a\u54c1\u724c\u6703\u5728\u4ed6\u5011\u7684\u7db2\u7ad9\u4e0a\u516c\u958b\u76f8\u95dc\u8cc7\u8a0a\uff0c\u4e26\u4e14\u8aaa\u660e\u6709\u95dc\u5176\u4f9b\u61c9\u5546\u3001\u751f\u7522\u8a2d\u65bd\u3001\u4f7f\u7528\u7684\u6750\u6599\u53ca\u5176\u6c7a\u7b56\u5f71\u97ff\u7684\u8a0a\u606f\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5c24\u5176\u662f\uff0c\u6709\u5f88\u591a\u54c1\u724c\u5927\u8086\u5ba3\u50b3\u4ed6\u5011\u7684\u6c38\u7e8c\u9078\u64c7\uff0c\u4ee5\u63a9\u84cb\u5176\u4ed6\u4e0d\u592a\u597d\u7684\u9078\u64c7\u3002\u4f8b\u5982\uff0c\u5982\u679c\u54c1\u724c\u4e0d\u89e3\u6c7a\u7d21\u7e54\u5ee2\u6599\u6216\u6539\u8b8a\u5176\u5546\u696d\u6a21\u5f0f\uff0c\u53ef\u56de\u6536\u5305\u88dd\u5c31\u6beb\u7121\u610f\u7fa9\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u900f\u660e\u5ea6\u59cb\u7d42\u662f\u5be6\u73fe\u554f\u8cac\u5236\u7684\u7b2c\u4e00\u6b65\u3002\u8003\u616e\u5230\u6642\u5c1a\u4f9b\u61c9\u93c8\u7684\u8907\u96dc\u6027\uff0c\u6df1\u5165\u4e86\u89e3\u4e00\u4e0b\u8863\u670d\u7684\u751f\u7522\u93c8\u5f88\u91cd\u8981\uff0c\u4f8b\u5982\u54c1\u724c\u7684\u68c9\u82b1\u5728\u54ea\u88e1\u7a2e\u690d\uff0c\u5728\u54ea\u88e1\u67d3\u8272\u548c\u751f\u7522\uff0c\u751a\u81f3\u5728\u54ea\u88e1\u63a1\u8cfc\u9215\u6263\u6216\u62c9\u934a\u7b49\u5c0f\u7269\u4ef6\u3002<\/span><\/p>\n<ol start=\"2\">\n<li><strong> \u6aa2\u67e5\u8a8d\u8b49<\/strong><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u5982\u679c\u4e00\u500b\u54c1\u724c\u8aaa\u4ed6\u5011\u7684\u7522\u54c1\u662f\u300c100% \u6709\u6a5f\u68c9\u300d\u6216\u300c\u96f6\u6b98\u5fcd\u300d<\/span><span style=\"font-weight: 400;\">\uff08Cruelty-Free\uff09<\/span><span style=\"font-weight: 400;\">\uff0c\u8acb\u6aa2\u67e5\u5176\u662f\u5426\u7d93\u904e\u8a8d\u8b49\u3002\u5f9e Fair Trade\u3001EcoCert \u548c B Corporation \u5230 PETA\u3001GOTS \u6216 BCI\uff0c\u9019\u4e9b\u8a8d\u8b49\u90fd\u5177\u6709\u76f8\u540c\u7684\u76ee\u7684\uff1a \u8a55\u4f30\u54c1\u724c\u7684\u6c38\u7e8c\u5be6\u8e10\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6b64\u5916\uff0c\u9019\u4e9b\u6a19\u6e96\u5305\u542b\u4f46\u4e0d\u9650\u65bc\uff1a\u8457\u91cd\u5e03\u6599\u751f\u7522\u74b0\u5883\u5065\u5eb7\u8207\u5b89\u5168\u7684\u85cd\u8272\u6a19\u8a8c\uff08Bluesign\u00ae\uff09\uff1b\u8868\u793a\u7522\u54c1\u53ef\u5b8c\u5168\u751f\u7269\u964d\u89e3\u53ca\u7528\u65bc\u5806\u80a5\uff0c\u6216\u53ef\u91cd\u8907\u4f7f\u7528\u7684\u6416\u7c43\u81f3\u6416\u7c43\u8a8d\u8b49\uff08Cradle to Cradle Certified\u2122\uff09\uff1b\u4ee5\u53ca\u78ba\u4fdd\u751f\u7522\u93c8\u6240\u6709\u968e\u6bb5\u7684\u5de5\u4eba\u6b0a\u76ca\uff08\u5305\u542b\u7d44\u5de5\u6703\uff09\u53d7\u5230\u4fdd\u8b77\u7684\u516c\u5e73\u4ea4\u6613\u7e54\u54c1\u6a19\u6e96\uff08Fair Trade Textiles Standard\uff09\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u7576\u8cfc\u8cb7\u6709\u6a5f\u68c9\u6642\uff0c\u6ce8\u610f\u6709\u6c92\u6709\u570b\u969b\u6709\u6a5f\u7d21\u7e54\u8a8d\u8b49\uff08Global Organic Textile Standard) \u53ca\u6709\u6a5f\u7269\u542b\u91cf\u6a19\u6e96\uff08Organic Content Standards\uff09\u3002<\/span><\/p>\n<ol start=\"3\">\n<li><strong> \u5929\u7136\u4e26\u4e0d\u7b49\u65bc 100% \u74b0\u4fdd\uff0c\u7d20\u98df\u4e26\u4e0d\u7b49\u65bc\u96f6\u6b98\u5fcd<\/strong><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u96d6\u7136\u5929\u7136\u6750\u8cea\u56e0\u5176\u900f\u6c23\u6027\u548c\u751f\u7269\u53ef\u5206\u89e3\u6027\uff08Biodegradability\uff09\u800c\u53d7\u5230\u6c38\u7e8c\u54c1\u724c\u7684\u9752\u775e\uff0c\u4f46\u5b83\u5c0d\u74b0\u5883\u4ecd\u6709\u4e00\u5b9a\u7684\u5f71\u97ff\u3002\u7d14\u7d20\u6750\u6599\u4e5f\u662f\u5982\u6b64\uff0c\u5927\u591a\u6578\u7531\u5408\u6210\u7684\u77f3\u6cb9\u884d\u751f\u7e54\u7269\u88fd\u6210\u3002\u56e0\u6b64\uff0c\u9664\u975e\u4f60\u627e\u5230\u690d\u7269\u884d\u751f\u7684\u7d14\u7d20\u7522\u54c1\uff0c\u5426\u5247\u300c\u7d14\u7d20\u300d\u4e00\u8a5e\u4e5f\u662f\u52a0\u6cb9\u6dfb\u918b\uff0c\u8a87\u5927\u5176\u5be6\u3002<\/span><\/p>\n<ol start=\"4\">\n<li><strong> \u95dc\u6ce8\u5168\u9762\u6c38\u7e8c\u767c\u5c55\u7684\u54c1\u724c<\/strong><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u652f\u6301\u4e00\u500b\u95dc\u6ce8\u5168\u9762\u6c38\u7e8c\u767c\u5c55\u7684\u54c1\u724c\uff0c\u800c\u4e0d\u53ea\u662f\u5c08\u6ce8\u65bc\u55ae\u4e00\u7cfb\u5217\u6216\u7522\u54c1\u3002\u4f01\u696d\u71df\u904b\u7684\u6240\u6709\u5c64\u9762\u90fd\u5b58\u5728\u6c38\u7e8c\u6027\u8003\u91cf\uff0c\u4e14\u7686\u61c9\u7372\u5f97\u95dc\u6ce8\uff0c\u5f9e\u7e3d\u90e8\u3001\u8a2d\u8a08\u3001\u88fd\u9020\u3001\u7269\u6d41\u5230\u92b7\u552e\u90fd\u8981\u91cd\u8996\u9019\u4e00\u90e8\u5206\u3002<\/span><\/p>\n<div id=\"attachment_59079\" style=\"width: 734px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-59079\" loading=\"lazy\" class=\" wp-image-59079\" src=\"https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/greenwashing_instructions_blonde_gone_rogue_fashion_sustainability_blog_large-300x300.jpg\" alt=\"\" width=\"724\" height=\"724\" srcset=\"https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/greenwashing_instructions_blonde_gone_rogue_fashion_sustainability_blog_large-300x300.jpg 300w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/greenwashing_instructions_blonde_gone_rogue_fashion_sustainability_blog_large-150x150.jpg 150w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/greenwashing_instructions_blonde_gone_rogue_fashion_sustainability_blog_large-60x60.jpg 60w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/greenwashing_instructions_blonde_gone_rogue_fashion_sustainability_blog_large-70x70.jpg 70w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/greenwashing_instructions_blonde_gone_rogue_fashion_sustainability_blog_large-180x180.jpg 180w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/greenwashing_instructions_blonde_gone_rogue_fashion_sustainability_blog_large-400x400.jpg 400w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/greenwashing_instructions_blonde_gone_rogue_fashion_sustainability_blog_large-250x250.jpg 250w, https:\/\/buzzorange.com\/citiorange\/app\/uploads\/2022\/09\/greenwashing_instructions_blonde_gone_rogue_fashion_sustainability_blog_large.jpg 480w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><p id=\"caption-attachment-59079\" class=\"wp-caption-text\">\uff08\u5716\u7247\u4f86\u6e90\uff1aProject StopShop\uff09<\/p><\/div>\n<h2><b>\u8d70\u5411\u7da0\u8272\uff0c\u4e0d\u8981\u6f02\u7da0<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u6216\u8a31\uff0c\u6211\u5011\u90fd\u66fe\u7d93\u88ab\u67d0\u4e9b\u4f01\u696d\u7684\u6f02\u7da0\u884c\u92b7\u7d66\u6b3a\u9a19\u904e\uff0c\u4e0d\u904e\uff0c\u6f02\u7da0\u7684\u8208\u8d77\u8b49\u660e\u4e86\u6c38\u7e8c\u6027\u6b63\u5728\u6210\u70ba\u4f01\u696d\u7684\u512a\u5148\u4e8b\u9805\u3002\u73fe\u5728\uff0c\u4f60\u53ef\u4ee5\u900f\u904e\u9019\u5e7e\u9ede\u4f86\u66f4\u52a0\u6ce8\u610f\uff0c\u800c\u5728\u63ed\u958b\u6f02\u7da0\u795e\u79d8\u9762\u7d17\u7684\u904e\u7a0b\u6703\u8b93\u4f60\u6210\u70ba\u4e00\u500b\u66f4\u6709\u610f\u8b58\u7684\u6d88\u8cbb\u8005\u3002\u6700\u7d42\uff0c\u4f60\u4e5f\u6703\u767c\u73fe\u8207\u4f60\u50f9\u503c\u89c0\u76f8\u8fd1\u3001\u503c\u5f97\u4fe1\u8cf4\u7684\u66f4\u597d\u54c1\u724c\u3002<\/span><\/p>\n<h2>\u63a8\u85a6\u95b1\u8b80<\/h2>\n<p><a href=\"https:\/\/buzzorange.com\/citiorange\/2022\/09\/15\/sojo-josephine-philips\/\" target=\"_blank\" rel=\"noopener\">Z \u4e16\u4ee3\u5973\u5b69\u4e0d\u8ddf\u5f9e\u300c\u5feb\u6642\u5c1a\u300d\uff0c\u5275 APP \u5e6b\u52a9\u502b\u6566\u4eba\u300c\u4fee\u6539\u53d6\u4ee3\u8cfc\u8cb7\u300d\uff0c\u7d66\u8863\u670d\u7b2c\u4e8c\u6b21\u751f\u547d\uff01<\/a><\/p>\n<p><a href=\"https:\/\/buzzorange.com\/citiorange\/2022\/09\/15\/greenwash-climate\/\" target=\"_blank\" rel=\"noopener\">\u8d8a\u74b0\u4fdd\u8d8a\u5bb9\u6613\u88ab\u9a19\uff1f\u5168\u7403\u9867\u554f\u516c\u53f8\u8abf\u67e5\u767c\u73fe\uff0c\u6d88\u8cbb\u8005\u96e3\u4ee5\u5224\u65b7\u4f01\u696d\u7684\u300c\u6f02\u7da0\u884c\u92b7\u300d\uff01<\/a><\/p>\n<p><a href=\"https:\/\/buzzorange.com\/citiorange\/2022\/09\/14\/cogo-ben-gleisner\/\" target=\"_blank\" rel=\"noopener\">\u3010\u4ed6\u7684\u5275\u696d\u7406\u5ff5\uff1a\u633a\u6c38\u7e8c\u3011CoGo \u78b3\u8db3\u8de1\u8ffd\u8e64 APP \u597d\u795e\uff0c\u9023\u7d50\u6d88\u8cbb\u8005\u652f\u6301\u50f9\u503c\u89c0\u76f8\u4f3c\u7684\u4f01\u696d\uff01<\/a><\/p>\n<h2>\u53c3\u8003\u8cc7\u6599<\/h2>\n<p><a href=\"https:\/\/www.greenqueen.com.hk\/greenwashing-in-fashion-is-on-the-rise-heres-how-to-spot-it\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">greenqueen.com.hk<\/span><\/a>\u3001<a href=\"https:\/\/www.vogue.com.tw\/fashion\/article\/%E7%92%B0%E4%BF%9D-%E7%B6%A0%E8%89%B2%E6%99%82%E5%B0%9A\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">vogue<\/span><\/a>\u3001<a href=\"https:\/\/www.sourceful.com\/blog\/what-is-greenwashing\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">sourceful.com<\/span><\/a><\/p>\n<p>\uff08\u672c\u6587\u6b61\u8fce\u5408\u4f5c\u5925\u4f34\u8f49\u8f09\u5206\u4eab\u3002\u9996\u5716\u4f86\u6e90\uff1a<a href=\"https:\/\/extinctionrebellion.uk\/\" target=\"_blank\" rel=\"noopener\">Extinction Rebellion<\/a>\uff09<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5728\u901b\u8857\u6642\uff0c\u4f60\u662f\u5426\u6709\u767c\u73fe\u8a31\u591a\u9023\u9396\u670d\u98fe\u5e97\u90fd\u6703\u6a19\u699c\u300c\u7da0\u8272\u300d\u3001\u300c\u74b0\u4fdd\u6750\u8cea\u300d\u6216\u662f\u300c\u56de\u6536\u518d\u88fd\u300d\uff0c\u9019\u4e9b\u8aaa\u6cd5\uff0c\u662f\u5426\u8b93\u4f60\u76f8\u4fe1\u9019\u4e9b\u5927\u4f01\u696d\u6b63\u5728\u505a\u51fa\u8f49\u8b8a\uff0c\u4e26\u5438\u5f15\u4f60\u8cfc\u8cb7\u4ed6\u5011\u7684\u5546\u54c1\uff1f \u8fd1\u5e74\u4f86\uff0c\u6642\u5c1a\u754c\u7684\u300c\u6f02\u7da0\u300d\uff08greenwash[&#8230;]<\/p>\n","protected":false},"author":413,"featured_media":59076,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[29627],"tags":[31188,945,30777],"_links":{"self":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts\/59075"}],"collection":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/users\/413"}],"replies":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/comments?post=59075"}],"version-history":[{"count":2,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts\/59075\/revisions"}],"predecessor-version":[{"id":59081,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts\/59075\/revisions\/59081"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/media\/59076"}],"wp:attachment":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/media?parent=59075"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/categories?post=59075"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/tags?post=59075"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}