{"id":18565,"date":"2014-07-22T10:00:16","date_gmt":"2014-07-22T02:00:16","guid":{"rendered":"http:\/\/buzzorange.com\/citiorange\/2014\/07\/22\/facebooks-experiment-is-just-the-latest-to-manipulate-you-in-the-name-of-research\/"},"modified":"2014-07-22T10:00:16","modified_gmt":"2014-07-22T02:00:16","slug":"facebooks-experiment-is-just-the-latest-to-manipulate-you-in-the-name-of-research","status":"publish","type":"post","link":"https:\/\/buzzorange.com\/citiorange\/2014\/07\/22\/facebooks-experiment-is-just-the-latest-to-manipulate-you-in-the-name-of-research\/","title":{"rendered":"\u8a18\u5f97 FB \u90a3\u5834\u5077\u5077\u6478\u6478\u7684\u5be6\u9a57\u55ce\uff1f\u90a3\u5176\u5be6\u6c92\u4ec0\u9ebc\u5be6\u9a57\u50f9\u503c"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"aligncenter\" src=\"\/\/upload.wikimedia.org\/wikipedia\/commons\/thumb\/f\/ff\/Wistar_rat.jpg\/1024px-Wistar_rat.jpg\" alt=\"\" width=\"506\" height=\"337\" \/><\/p>\n<p>\u81c9\u66f8\u4e4b\u524d\u5c0d\u7528\u6236\u9032\u884c\u5be6\u9a57\uff0c\u6e2c\u8a66\u793e\u4ea4\u5a92\u9ad4\u7684\u60c5\u7dd2\u6e32\u67d3\u529b\uff0c\u7136\u800c\u6b64\u5be6\u9a57\u4e4b\u53d7\u8a66\u8005\u537b\u672a\u7d93\u4e8b\u5148\u901a\u77e5\uff0c\u800c\u53d7\u8a66\u8005\u66f4\u9ad8\u9054 689,003 \u540d\u7528\u6236\uff0c\u5f15\u8d77\u81c9\u66f8\u7528\u6236\u5f37\u70c8\u4e0d\u6eff\u3002\u4e00\u822c\u800c\u8a00\uff0c\u9032\u884c\u5be6\u9a57\u524d\uff0c\u61c9\u4e8b\u5148\u7372\u5f97\u53d7\u8a66\u8005\u540c\u610f\uff0c\u81c9\u66f8\u4e8b\u5f8c\u96d6\u7136\u9053\u6b49\uff0c\u4f46\u537b\u4e5f\u8868\u793a\uff0c\u5176\u7528\u6236\u65bc\u7533\u8acb\u5e33\u865f\u6642\uff0c\u5df2\u540c\u610f\u5354\u52a9\u9032\u884c\u76f8\u95dc\u7814\u7a76\u3002<\/p>\n<p>\u6b64\u5be6\u9a57\u5728\u7db2\u8def\u4e0a\u6380\u8d77\u8ed2\u7136\u5927\u6ce2\uff0c\u4f46\u9664\u4e86\u9053\u5fb7\u8207\u96b1\u79c1\u4e4b\u5916\uff0c\u8a72\u5be6\u9a57\u5230\u5e95\u8ca2\u737b\u70ba\u4f55\uff1f<\/p>\n<ul>\n<li>\u6a23\u672c\u6578\u904e\u591a\uff0c\u81c9\u66f8\u7684\u5be6\u9a57\u7d50\u679c\u662f\u5426\u53ef\u4fe1\uff1f<\/li>\n<\/ul>\n<p>\u7531\u65bc\u81c9\u66f8\u5be6\u9a57\u7684\u6578\u64da\u9f90\u5927\uff0c\u6240\u4ee5\u5bb9\u6613\u505a\u51fa\u986f\u8457\u6027\u5dee\u7570\u5927 (statistically significant)\uff0c\u4f46\u5be6\u8cea\u4e0a\u7463\u788e (substantively trivial) \u7684\u7d50\u679c\u3002<\/p>\n<p>\u7528\u7c21\u55ae\u7684\u6578\u5b78\u6982\u5ff5\u89e3\u91cb\uff1a\u5373\u4f7f\u5169\u500b\u6bd4\u8f03\u7d44\u5be6\u8cea\u5dee\u7570\u5c0f\uff0c\u4f46\u53ea\u8981\u6a23\u672c\u6578\u91cf\u9f90\u5927\uff0c\u4fbf\u8db3\u4ee5\u5f97\u51fa\u8f03\u5927\u7684\u986f\u8457\u6027\u5dee\u7570\uff0c\u6240\u4ee5\u7d71\u8a08\u5b78\u8001\u5e2b\u7e3d\u662f\u8ac4\u8ac4\u544a\u8aa1\uff0c\u5c31\u7b97\u986f\u8457\u6027\u5dee\u7570\u5927\uff0c\u5be6\u9a57\u7d50\u679c\u4e5f\u672a\u5fc5\u91cd\u8981\u3002<\/p>\n<p>\u81c9\u66f8\u7684\u5be6\u9a57\u53d7\u8a66\u8005\u6709 68.9 \u842c\u540d\u7528\u6236\uff0c\u7b97\u4e0d\u7b97\u9f90\u5927\u6a23\u672c\u6578\uff1f\u8209\u5168\u570b\u4ee3\u8868\u6027\u7684\u6c11\u610f\u8abf\u67e5\u4f86\u6bd4\u8f03\uff0c\u6a23\u672c\u6578\u898f\u6a21\u901a\u5e38\u624d 1 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\u767e\u842c\u5b57\u50b3\u9054\u6b63\u9762\u60c5\u7dd2\u3001180 \u842c\u5b57\u5247\u662f\u8ca0\u9762\u60c5\u7dd2\u3002<\/p>\n<p>\u7814\u7a76\u8005\u6307\u51fa\uff0c\u82e5\u52d5\u614b\u6d88\u606f (news feed) \u4e2d\uff0c\u6b63\u9762\u60c5\u7dd2\u8cbc\u6587\u6578\u91cf\u4e0b\u964d\uff0c\u5247\u53d7\u8a66\u8005\u8cbc\u6587\u4e2d\u4f7f\u7528\u7684\u8ca0\u9762\u60c5\u7dd2\u5b57\u8a5e\u5e73\u5747\u589e\u52a0 0.04%\uff0c\u4e5f\u5c31\u662f\u8aaa\uff0c\u6240\u6709\u53d7\u8a66\u8005\u7684\u8cbc\u6587\u4e2d\uff0c\u5927\u7d04\u6bcf\u4e00\u842c\u5b57\u53ea\u6703\u591a\u51fa\u73fe 4 \u500b\u8ca0\u9762\u60c5\u7dd2\u5b57\u8a5e\uff1b\u4e00\u6a23\u60c5\u6cc1\u4e0b\uff0c\u6b63\u9762\u60c5\u7dd2\u5b57\u8a5e\u5e73\u5747\u4e5f\u53ea\u6e1b\u5c11 0.1%\uff0c\u4e5f\u5c31\u662f\u6bcf\u4e00\u5343\u5b57\u5927\u7d04\u53ea\u6703\u6e1b\u5c11\u4e00\u500b\u6b63\u9762\u60c5\u7dd2\u5b57\u8a5e\u3002(\u6b64\u6587\u7d04 1500 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href=\"\/\/techorange.com\/2013\/02\/06\/8-reasons-deactivate-facebook\/\">Facebook \u5c31\u50cf\u6f58\u6735\u62c9\u7684\u76d2\u5b50\uff1f\u4f60\u6700\u597d\u5225\u6253\u958b\u5b83\u7684 8 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\u8b93\u6211\u7684\u751f\u6d3b\u66f4\u60b2\u6158\u4e86\uff0c\u6211\u8981\u95dc\u6389\u5b83\u4e86\u2026\u2026<\/a> \u9084\u63a2\u8a0e\u7528\u6236\u5fcc\u5992\u4ed6\u4eba\u7684\u5fc3\u614b\uff1a<\/p>\n<blockquote><p>\u300c\u5fb7\u570b\u4e00\u9805\u7814\u7a76\u6307\u51fa\uff0c\u5e38\u5e38\u6d41\u9023 Facebook \u7684\u4eba\u6bd4\u8f03\u5bb9\u6613\u6709\u8ca0\u9762\u60c5\u7dd2\uff0c\u50cf\u662f\u5bc2\u5bde\u3001\u632b\u6298\u3001\u5fcc\u5992\u6216\u751f\u6c23\uff0c\u4e5f\u6bd4\u8f03\u5bb9\u6613\u81ea\u4fe1\u5fc3\u4f4e\u843d\u3002<\/p>\n<p>\u9019\u4e9b\u8ca0\u9762\u60c5\u7dd2\u4e3b\u8981\u4f86\u81ea\u65bc\u6bd4\u8f03\u5fc3\u614b\uff0c\u7279\u5225\u662f\u770b\u5230\u5225\u4eba\u51fa\u904a\u7684\u7167\u7247\uff0c\u9019\u5e38\u8b93\u5b85\u5728\u96fb\u8166\u524d\u7684\u4eba\u5fc3\u88e1\u4e0d\u723d\u5feb\uff1b\u7814\u7a76\u4e5f\u986f\u793a\uff0c35 \u6b72\u5de6\u53f3\u7684\u4eba\u5c0d\u5bb6\u5ead\u7f8e\u6eff\u7684\u52d5\u614b\u7279\u5225\u773c\u7d05\uff0c\u9084\u6709\u6bcf\u500b\u5973\u4eba\u90fd\u6703\u56e0\u70ba\u5225\u4eba\u8eab\u6750\u706b\u8fa3\u6027\u611f\u800c\u89ba\u5f97\u4e0d\u6085\u3002\u300d<\/p><\/blockquote>\n<p>\u53ef\u898b\uff0c\u6b63\u9762 \/ \u8ca0\u9762\u60c5\u7dd2\u8cbc\u6587\uff0c\u672a\u5fc5\u80fd\u76f4\u63a5\u611f\u67d3\u7528\u6236\uff0c\u8aaa\u4e0d\u5b9a\u662f\u8b93\u7528\u6236\u7522\u751f\u76f8\u53cd\u7684\u611f\u53d7\uff0c\u628a\u9019\u9ede\u8003\u616e\u9032\u4f86\uff0c\u81c9\u66f8\u5be6\u9a57\u7684\u4e0d\u78ba\u5b9a\u6027\u66f4\u9ad8\u4e86\u3002<\/p>\n<p>\u6b64\u5be6\u9a57\u7684\u7d50\u679c\u78ba\u5be6\u4ee4\u4eba\u96e3\u4ee5\u63a1\u4fe1\uff0c\u4f46\u662f\u5373\u4f7f\u6b64\u7814\u7a76\u986f\u793a\uff0c\u793e\u7fa4\u7db2\u7d61\u7684\u60c5\u7dd2\u611f\u67d3\u529b\u4e26\u4e0d\u5f37\u5927\uff0c\u4f46\u4efb\u4f55\u5be6\u9a57\u7686\u53ef\u80fd\u51fa\u932f\uff0c\u6240\u4ee5\u81c9\u66f8\u7684\u5be6\u9a57\u7d50\u679c\u4e5f\u4e0d\u80fd\u4ee3\u8868\u771f\u76f8\uff1b<\/p>\n<p>\u6b64\u5916\uff0c\u8a72\u7d50\u679c\u66f4\u4e0d\u5f97\u6dea\u70ba\u300c\u7a0d\u52a0\u64cd\u7e31\uff0c\u7121\u50b7\u5927\u96c5\u300d\u7684\u85c9\u53e3\uff0c\u4efb\u4f55\u793e\u7fa4\u7db2\u7d61\u90fd\u4e0d\u61c9\u8a72\u5617\u8a66\u64cd\u7e31\u7528\u6236\u7684\u60f3\u6cd5\u8207\u611f\u53d7\u3002<\/p>\n<p>\uff08\u8cc7\u6599\u4f86\u6e90: <a href=\"\/\/www.pewresearch.org\/fact-tank\/2014\/07\/02\/facebooks-experiment-is-just-the-latest-to-manipulate-you-in-the-name-of-research\/\" target=\"_blank\" rel=\"noopener\">Pew Research Center<\/a>\uff1b\u5716\u7247\u4f86\u6e90: <a href=\"\/\/upload.wikimedia.org\/wikipedia\/commons\/thumb\/f\/ff\/Wistar_rat.jpg\/1024px-Wistar_rat.jpg\" target=\"_blank\" rel=\"noopener\">Wikipedia<\/a>, CC Licensed\uff09<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u81c9\u66f8\u4e4b\u524d\u5c0d\u7528\u6236\u9032\u884c\u5be6\u9a57\uff0c\u6e2c\u8a66\u793e\u4ea4\u5a92\u9ad4\u7684\u60c5\u7dd2\u6e32\u67d3\u529b\uff0c\u7136\u800c\u6b64\u5be6\u9a57\u4e4b\u53d7\u8a66\u8005\u537b\u672a\u7d93\u4e8b\u5148\u901a\u77e5\uff0c\u800c\u53d7\u8a66\u8005\u66f4\u9ad8\u9054 689,003 \u540d\u7528\u6236\uff0c\u5f15\u8d77\u81c9\u66f8\u7528\u6236\u5f37\u70c8\u4e0d\u6eff\u3002\u4e00\u822c\u800c\u8a00\uff0c\u9032\u884c\u5be6\u9a57\u524d\uff0c\u61c9\u4e8b\u5148\u7372\u5f97\u53d7\u8a66\u8005\u540c\u610f\uff0c\u81c9\u66f8\u4e8b\u5f8c\u96d6[&#8230;]<\/p>\n","protected":false},"author":321,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[4227],"_links":{"self":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts\/18565"}],"collection":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/users\/321"}],"replies":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/comments?post=18565"}],"version-history":[{"count":0,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts\/18565\/revisions"}],"wp:attachment":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/media?parent=18565"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/categories?post=18565"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/tags?post=18565"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}