{"id":18436,"date":"2014-07-03T10:20:56","date_gmt":"2014-07-03T02:20:56","guid":{"rendered":"http:\/\/buzzorange.com\/citiorange\/2014\/07\/03\/advertising-estimate-ways-intro\/"},"modified":"2014-07-03T10:20:56","modified_gmt":"2014-07-03T02:20:56","slug":"advertising-estimate-ways-intro","status":"publish","type":"post","link":"https:\/\/buzzorange.com\/citiorange\/2014\/07\/03\/advertising-estimate-ways-intro\/","title":{"rendered":"\u767b\u5ee3\u544a\u53c8\u8981\u6492\u9322\u4e86\uff0c\u90a3\u4f60\u6709\u5148\u641e\u61c2\u7db2\u8def\u5ee3\u544a\u7684\u8a08\u50f9\u65b9\u5f0f\u55ce\uff1f"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"aligncenter\" src=\"https:\/\/farm6.staticflickr.com\/5141\/5659908590_a2fb90dfc0_z.jpg\" alt=\"\" width=\"477\" height=\"317\" \/><\/p>\n<p>\u5ee3\u544a\u4ee3\u7406\u5546\u5728\u70ba\u54c1\u724c\u4e3b\u898f\u5283\u5ee3\u544a\u63a1\u8cfc\u8a08\u5283\u6642\uff0c\u6703\u4f9d\u7167\u4e0d\u540c\u7684\u5c08\u6848\u76ee\u7684\u6289\u64c7\u5ee3\u544a\u5de5\u5177\uff0c\u4ee5\u4e0b\u662f\u5927\u5bb6\u5e38\u807d\u5230\u5e7e\u7a2e\u7db2\u8def\u5ee3\u544a\u8a08\u50f9\u65b9\u5f0f\uff0c\u672a\u4f86\u6709\u65b0\u7684\u5ee3\u544a\u6a21\u5f0f\uff0c\u4e5f\u6703\u9678\u7e8c\u66f4\u65b0\u8cc7\u8a0a\u7d66\u5927\u5bb6\uff01<\/p>\n<div>\n<ul>\n<li>CPA\uff08Cost Per Action\uff09\uff1a\u6bcf\u6b21\u884c\u52d5\u6210\u672c<\/li>\n<\/ul>\n<\/div>\n<div>\u901a\u5e38\u662f\u6307\u5f15\u5c0e\u8a2a\u5ba2\u5b8c\u6210\u67d0\u4e00\u4efb\u52d9\uff08\u901a\u5e38\u662f\u8a3b\u518a\u7533\u8acb\u3001\u554f\u5377\u8abf\u67e5\u3001\u8edf\u9ad4\u4e0b\u8f09\u22ef\u22ef\uff09\u6240\u80fd\u5f97\u5230\u7684\u734e\u91d1\u3002<\/div>\n<ul>\n<li>CPS\uff08Cost per Sale\uff09\uff1a\u6bcf\u6b21\u92b7\u552e\u6210\u672c<\/li>\n<\/ul>\n<p>\u6309\u92b7\u552e\u6210\u679c\u8cfa\u53d6\u7684\u734e\u91d1\uff0c\u6216\u8ac7\u5b9a\u5c0e\u8cfc\u8a02\u55ae\u62c6\u5206\u6bd4\u4f8b\u3002<\/p>\n<ul>\n<li>CPM\uff08Cost Per Mille\uff09\uff1a\u6bcf\u5343\u4eba\u8a2a\u554f\u6210\u672c<\/li>\n<\/ul>\n<p>\u662f\u6307\u6bcf\u4e00\u5343\u6b21\u5ee3\u544a\u66dd\u5149\u9700\u652f\u4ed8\u7684\u8cbb\u7528\u3002\u5927\u578b\u5165\u53e3\u7db2\u7ad9\uff08\u5982 Yahoo\uff09\u7684\u5ee3\u544a\u90fd\u662f\u6b64\u4e00\u6a21\u5f0f\u3002<br \/>\n\u4e0d\u8ad6\u8a2a\u5ba2\u6709\u6c92\u6709\u9ede\u64ca\u5ee3\u544a\uff0c\u53ea\u8981\u5ee3\u544a\u88ab\u770b\u5230\u4e00\u6b21\uff0c\u5c31\u7b97\u4e00\u500b\u4eba\u6b21\u3002<\/p>\n<ul>\n<li>CPC\u00a0\uff08Cost Per Click\uff09\uff1a\u6bcf\u6b21\u9ede\u64ca\u6210\u672c<\/li>\n<\/ul>\n<p>\u6307\u8a2a\u5ba2\u6bcf\u9ede\u64ca\u4e00\u6b21\u6240\u5fc5\u9700\u652f\u4ed8\u7684\u6210\u672c\u3002\u76ee\u524d\u5927\u591a\u6578\u662f\u7528 24 \u5c0f\u6642\u5167\uff0c\u4e0d\u91cd\u8907 IP \u9ede\u64ca\u4e00\u6b21\u4f86\u8a08\u7b97\u6210\u672c\u3002<\/p>\n<p>\uff08\u514d\u8cbb\u8a55\u4f30\u5ee3\u544a\u9700\u6c42\uff1a<a href=\"\/\/www.turn-on.mobi\/2014\/04\/blog-post.html\" target=\"_blank\" rel=\"noopener\">\u6309\u6211\u586b\u5beb\u7dda\u4e0a\u8a62\u50f9\u8868<\/a>\uff09<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"https:\/\/fbcdn-sphotos-d-a.akamaihd.net\/hphotos-ak-prn2\/t1.0-9\/1374905_438635986257464_1994963820_n.png\" alt=\"\" width=\"559\" height=\"419\" \/><\/p>\n<p>\uff08\u8f49\u8f09\u81ea\u5408\u4f5c\u5925\u4f34\uff1a<a href=\"\/\/www.turn-on.mobi\/2014\/04\/blog-post_11.html\" target=\"_blank\" rel=\"noopener\">\u5feb\u611f\u884c\u92b7<\/a>\uff1b\u5716\u7247\u4f86\u6e90\uff1a<a style=\"color: #0063dc;\" href=\"https:\/\/farm6.staticflickr.com\/5141\/5659908590_a2fb90dfc0_z.jpg\" target=\"_blank\" rel=\"noopener\">AaronPatterson<\/a>, CC Licensed\uff09<\/p>\n<p><span style=\"color: #666666;\">\u2013<\/span><br style=\"color: #666666;\" \/><span style=\"color: #008000;\">\u79d1\u6280\u4e0d\u80fd\u89e3\u6c7a\u7684\u4e8b\uff0c\u5c31\u4ea4\u7d66\u300aBuzzOrange\u300b\u5427\uff01<\/span><br style=\"color: #666666;\" \/><span style=\"color: #008000;\">\u653f\u6cbb\u3001\u793e\u6703\u3001\u7d93\u6fdf\u3001\u5546\u696d\u3001\u751f\u6d3b\uff0c\u300aBO\u300b\u7d66\u4f60\u8ddf\u5225\u4eba\u4e0d\u4e00\u6a23\u7684\u8996\u91ce\u8207\u89c0\u9ede\uff0c\u52a0\u5165\u6211\u5011\u7684\u7c89\u7d72\u5718\uff0c\u4e00\u8d77 BUZZ\uff01<\/span><br style=\"color: #666666;\" \/><span style=\"color: #008000;\">Facebook \u7c89\u7d72\u5718\uff1a<a style=\"color: #0088cc;\" href=\"https:\/\/www.facebook.com\/buzzorange\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #008000;\">https:\/\/www.facebook.com\/buzzorange<\/span><\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5ee3\u544a\u4ee3\u7406\u5546\u5728\u70ba\u54c1\u724c\u4e3b\u898f\u5283\u5ee3\u544a\u63a1\u8cfc\u8a08\u5283\u6642\uff0c\u6703\u4f9d\u7167\u4e0d\u540c\u7684\u5c08\u6848\u76ee\u7684\u6289\u64c7\u5ee3\u544a\u5de5\u5177\uff0c\u4ee5\u4e0b\u662f\u5927\u5bb6\u5e38\u807d\u5230\u5e7e\u7a2e\u7db2\u8def\u5ee3\u544a\u8a08\u50f9\u65b9\u5f0f\uff0c\u672a\u4f86\u6709\u65b0\u7684\u5ee3\u544a\u6a21\u5f0f\uff0c\u4e5f\u6703\u9678\u7e8c\u66f4\u65b0\u8cc7\u8a0a\u7d66\u5927\u5bb6\uff01 CPA\uff08Cost Per Action\uff09\uff1a[&#8230;]<\/p>\n","protected":false},"author":323,"featured_media":40513,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[29012,24776],"_links":{"self":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts\/18436"}],"collection":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/users\/323"}],"replies":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/comments?post=18436"}],"version-history":[{"count":0,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts\/18436\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/media\/40513"}],"wp:attachment":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/media?parent=18436"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/categories?post=18436"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/tags?post=18436"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}