{"id":18293,"date":"2014-07-17T11:17:20","date_gmt":"2014-07-17T03:17:20","guid":{"rendered":"http:\/\/buzzorange.com\/citiorange\/2014\/07\/17\/uber-has-potential-market\/"},"modified":"2014-07-17T11:17:20","modified_gmt":"2014-07-17T03:17:20","slug":"uber-has-potential-market","status":"publish","type":"post","link":"https:\/\/buzzorange.com\/citiorange\/2014\/07\/17\/uber-has-potential-market\/","title":{"rendered":"Uber \u662f\u865b\u5f35\u8072\u52e2\u9084\u662f\u6f5b\u529b\u7121\u7aae\uff1f\u4f86\u770b\u770b\u6b63\u53cd\u65b9\u6295\u8cc7\u8005\u600e\u9ebc\u8aaa"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"aligncenter\" src=\"\/\/a.36krcnd.com\/photo\/2014\/e1e99ed22b5c8339a7f19d9af4ce7cc2.jpg\" alt=\"\" width=\"500\" height=\"381\" \/><\/p>\n<p>\u4eca\u5e74 6 \u6708\u521d\uff0cU\u200b\u200bber \u7372 12 \u5104\u7f8e\u5143\u878d\u8cc7\uff0c\u516c\u53f8\u4ea4\u6613\u524d\u4f30\u503c\u9054\u5230 170 \u5104\uff0c\u7e3d\u8a08\u4f30\u503c\u9054\u5230 182 \u5104\u7f8e\u5143\u3002<\/p>\n<p>6 \u6708\u4e2d\u65ec\uff0c\u7d10\u7d04\u5927\u5b78\u53f2\u767b\u5546\u5b78\u9662\u91d1\u878d\u5b78\u6559\u6388 Aswath Damodaran \u57fa\u65bc\u5168\u7403\u6c7d\u8eca\u670d\u52d9\u5e02\u5834\u53ca Uber \u5e02\u5834\u4f54\u6709\u7387\u3001\u5e02\u5834\u6f5b\u529b\uff0c\u5c0d Uber \u7684\u5e02\u503c\u505a\u4e86\u8a55\u4f30\u548c\u5206\u6790\uff0c\u8a8d\u70ba Uber \u53ea\u503c 59 \u5104\u7f8e\u5143\u3002<\/p>\n<p>\u8fd1\u65e5\uff0c\u7f8e\u570b\u98a8\u96aa\u8cc7\u672c\u5c08\u5bb6 Bill Gurley \u53c3\u8207\u4e86 Uber \u7684\u878d\u8cc7\uff0c\u4e5f\u662f Uber \u8463\u4e8b\u6703\u7684\u6210\u54e1\uff0c \u5728\u81ea\u5df1\u7684\u535a\u5ba2\u4e2d\u767c\u8868\u4e86\u4e00\u7bc7\u6587\u7ae0\u300aHow to Miss By a Mile: An Alternative Look at Uber&#8217;s Potential Market Size\u300b\uff0c\u91dd\u92d2\u76f8\u5c0d\u5730\u53cd\u99c1\u4e86 Aswath Damodaran \u7684\u89c0\u9ede\uff0c\u7d66\u51fa\u4e86\u4e00\u500b 250 \u5104\u7f8e\u5143\u7684\u4f30\u503c\u3002<\/p>\n<p>\u6211\u89ba\u5f97\u5169\u7bc7\u6587\u7ae0\u5206\u6790\u7684\u90fd\u5f88\u6709\u610f\u601d\uff0c\u4f46\u5169\u7bc7\u6587\u7ae0\u5be6\u5728\u90fd\u592a\u9577\u4e86\uff0c\u6211\u6253\u7b97\u7c21\u55ae\u5730\u628a\u96d9\u65b9\u7684\u4e3b\u8981\u89c0\u9ede\u5217\u51fa\u4f86\u3002\u4e0b\u6b21\uff0c\u6709\u4eba\u8aaa\u4f60\u6295\u8cc7\u7684\u516c\u53f8\u4f30\u503c\u904e\u9ad8\uff0c\u4f60\u4e5f\u53ef\u4ee5\u5b78\u4e0b Bill Gurley \u91dd\u92d2\u76f8\u5c0d\u5730\u53cd\u99c1\u56de\u53bb\u3002<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"\/\/a.36krcnd.com\/photo\/2014\/6893dba5f57bbee64ec4eded254715be.gif\" alt=\"\" width=\"534\" height=\"341\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #800000;\">\u4e00\u3001Aswath Damodaran \u7684 59 \u5104\u7f8e\u5143\u8ad6<\/span><\/h3>\n<p><span style=\"color: #ff00ff;\">1\u3001\u80cc\u666f<\/span><\/p>\n<p>Uber \u7684\u76c8\u5229\u6a21\u5f0f\uff1a\u62bd\u53d6\u7528\u6236\u6240\u4ed8\u8eca\u8cbb\u7684 20%\uff0c\u5176\u9918\u7684 80% \u5247\u5168\u6b78\u53f8\u6a5f\u6240\u6709\u3002<\/p>\n<p>Uber \u7684\u5e02\u5834\u4e3b\u8981\u6709\u5169\u90e8\u5206\uff1a\u51fa\u79df\u8eca\u53f8\u6a5f\u3001\u79c1\u5bb6\u8eca\u53f8\u6a5f\u3002<\/p>\n<p>Uber \u53bb\u5e74 12 \u6708\u6d29\u9732\u4e86\u4e00\u4efd\u6587\u4ef6\uff0c2013 \u5e74\u4e58\u5ba2\u652f\u4ed8\u7684\u8eca\u8cbb\u7e3d\u984d\u70ba 11 \u5104\u7f8e\u5143\uff0c\u6309\u7167 20% \u7684\u62bd\u53d6\uff0cUber \u53bb\u5e74\u5168\u5e74\u7684\u6de8\u6536\u5165\u70ba 2.2 \u5104\u7f8e\u5143\u3002 \uff08\u5982\u679c\u6309\u7167 Uber \u5275\u8fa6\u4eba\u517c CEO Travis Kalanick \u6240\u8aaa\u7684\u516c\u53f8\u7684\u6536\u5165\u6bcf\u534a\u5e74\u7ffb\u4e00\u756a\uff0c\u53bb\u5e74\u7684\u6de8\u6536\u5165\u61c9\u8a72\u9054\u5230 3 \u5104\uff0c\u6240\u4ee5\u8aaa Uber \u5176\u5be6\u6c92\u6709\u9054\u6a19\u3002\uff09<\/p>\n<p>\u4e00\u500b\u4f01\u696d\u7684\u50f9\u503c\u9ad4\u73fe\u5728\u7522\u751f\u5be6\u969b\u73fe\u91d1\u6d41\u7684\u80fd\u529b\uff0cUber \u9810\u671f\u7684\u73fe\u91d1\u6d41\u9084\u9059\u4e0d\u53ef\u53ca\u3002\u4e00\u500b\u4f01\u696d\u7684\u73fe\u91d1\u6d41\u53ef\u4ee5\u5f9e\u4e09\u500b\u65b9\u9762\u4f86\u770b\uff1a\u6f5b\u5728\u5e02\u5834\u898f\u6a21\u3001Uber \u6240\u4f54\u7684\u5e02\u5834\u4f54\u6709\u7387\u3001Uber \u7684\u7e3d\u6536\u5165\u3002<\/p>\n<p><span style=\"color: #ff00ff;\">2\u3001\u6f5b\u5728\u5e02\u5834\u898f\u6a21<\/span><\/p>\n<p>Uber \u672a\u4f86\u7684\u696d\u52d9\u53ef\u80fd\u6703\u8986\u84cb\u81f3\u6c7d\u8eca\u79df\u8cc3\u3001\u642c\u5bb6\u670d\u52d9\u3001\u7121\u4eba\u99d5\u99db\u6c7d\u8eca\u9818\u57df\uff0c\u4f46\u73fe\u5728\u4e3b\u8981\u9084\u662f\u5168\u7403\u51fa\u79df\u8eca\u548c\u6c7d\u8eca\u670d\u52d9\u5e02\u5834\u3002<\/p>\n<p>\u5168\u7403\u51fa\u79df\u8eca\u53ca\u6c7d\u8eca\u670d\u52d9\u662f\u73fe\u91d1\u696d\u52d9\uff0c\u5f88\u96e3\u7d71\u8a08\u3002<\/p>\n<p>\u5f9e\u65e5\u672c\u3001\u82f1\u570b\u3001\u7f8e\u570b\u7684\u51fa\u79df\u8eca\u5e02\u5834\u548c\u589e\u9577\u6578\u64da\u4f30\u7b97\uff0c\u5168\u4e16\u754c\u7684\u51fa\u79df\u8eca\u884c\u696d\u5e74\u6536\u5165\u5927\u7d04\u70ba 1000 \u5104\u7f8e\u5143\u3002\u6839\u64da\u5c0d\u7f8e\u570b\u3001\u82f1\u570b\u548c\u65e5\u672c\u7684\u89c0\u5bdf\uff0c\u901f\u5ea6\u5927\u7d04\u70ba 2%-3%\u3002\u52a0\u4e0a Uber \u5c0d\u5e02\u5834\u7684\u63a8\u52d5\u4f5c\u7528\uff0c\u672a\u4f86\u5341\u5e74\u589e\u6703\u9054\u5230 6%\u3002\u5f9e\u4e0a\u9762\u5169\u689d\u6578\u64da\u63a8\u7b97\uff0c2024 \u5e74\uff0c\u5168\u7403\u51fa\u79df\u8eca\u5e02\u5834\u6536\u5165\u5927\u7d04\u662f 1830 \u5104\u7f8e\u5143\u3002<\/p>\n<p><span style=\"color: #ff00ff;\">3\u3001Uber \u7684\u5e02\u5834\u4f54\u6709\u7387<\/span><\/p>\n<p>\u7531\u65bc\u653f\u5e9c\u76e3\u7ba1\uff0cUber \u7684\u5e02\u5834\u4efd\u984d\u9084\u6bd4\u8f03\u5c0f\u3002\u4f46\u662f\u7d9c\u5408 Uber \u958b\u653e\u7684\u5546\u696d\u6a21\u5f0f\u3001\u5e02\u5834\u5206\u88c2\u3001\u7af6\u722d\u5c0d\u624b\u4e0d\u6210\u719f\u3001\u5c0d\u624b\u4e2d\u5c11\u6709\u4e0a\u5e02\u516c\u53f8\u7b49\u512a\u52e2\uff0c\u540c\u6642\u8003\u616e Google\u3001Facebook \u7684\u88fd\u8861\u56e0\u7d20\uff0c\u4f30\u8a08 Uber \u7684\u5e02\u5834\u4efd\u984d\u6703\u9054\u5230 10%\u3002<\/p>\n<p><span style=\"color: #ff00ff;\">4\u3001\u5176\u4ed6\u5f71\u97ff\u56e0\u7d20<\/span><\/p>\n<p>\u516c\u53f8\u71df\u904b\u6210\u672c\u3001\u62d3\u5c55\u696d\u52d9\u6210\u200b\u200b\u672c\u3001\u7a05\u6536\u3001\u5438\u5f15\u6295\u8cc7\u7684\u8cbb\u7528\u3002<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"\/\/a.36krcnd.com\/photo\/2014\/3a905f8bca94f640c2391b6a44d0ebb1.png\" alt=\"\" width=\"610\" height=\"477\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #ff00ff;\">5\u3001Uber \u7684\u4f30\u503c<\/span><\/p>\n<p>\u7d9c\u5408\u8003\u616e\u9019\u4e9b\u60c5\u6cc1\uff0cUber \u7684\u50f9\u503c\u7d04\u70ba 59 \u5104\u7f8e\u5143\u3002\u53ea\u6709\u6c7d\u8eca\u670d\u52d9\u5e02\u5834\u80fd\u9054\u5230 3000 \u5104\u7f8e\u5143\uff0c\u6216\u8005 Uber \u7684\u5e02\u5834\u4f54\u6709\u7387\u80fd\u5920\u8d85\u904e 20%\uff0c\u624d\u80fd\u9054\u5230 170 \u5104\u7684\u4f30\u503c\u3002\u8981\u60f3\u5be6\u73fe 170 \u5104\u7684\u4f30\u503c\uff0cUber \u5fc5\u9808\u4e0d\u65b7\u62d3\u5bec\u5e02\u5834\u3002\u653f\u5e9c\u548c\u884c\u696d\u7684\u7a2e\u7a2e\u76e3\u7ba1\u6703\u5236\u7d04\u5230\u5176\u62d3\u5c55\u3002<\/p>\n<h3><span style=\"color: #800000;\">\u4e8c\u3001Bill Gurley \u7684 250 \u5104\u7f8e\u5143\u8ad6<\/span><\/h3>\n<p><span style=\"color: #ff00ff;\">1\u3001Damodaran \u8ad6\u9ede\u7684\u5169\u500b\u57fa\u790e<\/span><\/p>\n<p>\uff081\uff09\u5168\u7403\u51fa\u79df\u8eca\u548c\u6c7d\u8eca\u670d\u52d9\u5e02\u5834\u898f\u6a21<\/p>\n<p>\uff082\uff09Uber \u6240\u4f54\u7684\u5e02\u5834\u4f54\u6709\u7387<\/p>\n<p><span style=\"color: #ff00ff;\">2\u3001\u5e02\u5834\u898f\u6a21<\/span><\/p>\n<p>\uff081\uff09\u6c7d\u8eca\u670d\u52d9\u5e02\u5834\u767c\u5c55\u4e0d\u4e00\u5b9a\u6703\u4e00\u76f4\u6309\u7167\u539f\u6709\u7684\u908f\u8f2f\u200b\u200b\u3001\u901f\u5ea6\u76f4\u7dda\u767c\u5c55\u3002<\/p>\n<p>\u65b0\u7684\u7279\u6027\u3001\u529f\u80fd\u3001\u50f9\u683c\u3001\u4f7f\u7528\u5834\u666f\u90fd\u6703\u52a0\u901f\u5e02\u5834\u767c\u5c55\u7684\u9032\u7a0b\u3002<\/p>\n<p>\u6700\u597d\u7684\u4f8b\u8b49\uff1a1980 \u5e74\uff0c\u9ea5\u80af\u932b\u66fe\u5e6b AT&amp;T \u505a\u904e\u5e02\u5834\u8abf\u67e5\uff0c\u9810\u6e2c 2000 \u5e74\u624b\u6a5f\u5e02\u5834\u898f\u6a21\u70ba 1090 \u842c\u7f8e\u5143 (\u5be6\u969b\u70ba 126 \u5104\u7f8e\u5143\uff09\uff0c\u56e0\u6b64\u5c31\u653e\u68c4\u4e86\u5728\u7576\u6642\u9032\u5165\u624b\u6a5f\u5e02\u5834\u3002<\/p>\n<p>Uber \u5177\u6709\u512a\u52e2\uff1a\u7528\u6236\u7b49\u5f85\u6642\u9593\u77ed\u3001\u8986\u84cb\u7bc4\u570d\u5ee3\u3001\u975e\u73fe\u4eca\u652f\u4ed8\u3001\u96d9\u5411\u8a55\u50f9\u3001\u670d\u52d9\u8a18\u9304\uff0c\u9019\u4e9b\u90fd\u6703\u52a0\u901f\u6574\u500b\u5e02\u5834\u7684\u767c\u5c55\u3002<\/p>\n<p><span style=\"color: #000000;\">\uff082\uff09\u4f9b\u6c42\u66f2\u7dda\u6a21\u578b<\/span><\/p>\n<p>\u6839\u64da\u4f9b\u6c42\u66f2\u7dda\u6a21\u578b\uff0c\u7576\u50f9\u683c\u964d\u4f4e\u5f8c\uff0c\u9700\u6c42\u91cf\u4e5f\u6703\u7acb\u5373\u589e\u52a0\u3002\u672a\u4f86\u96a8\u8457\u5e02\u5834\u7684\u64f4\u5927\uff0cUber \u53f8\u6a5f\u964d\u4f4e\u50f9\u683c\uff0c\u4e5f\u53ef\u4ee5\u5728\u540c\u6a23\u7684\u6642\u9593\u8cfa\u5230\u540c\u6a23\u7684\u9322\uff0c\u53c8\u6703\u53cd\u904e\u4f86\u523a\u6fc0\u5e02\u5834\u898f\u6a21\u7684\u64f4\u5927\u3002<\/p>\n<p>\u8fd1\u671f\uff0cUber \u820a\u91d1\u5c71\u5718\u968a\u5ba3\u5e03 UberX \u50f9\u683c\u518d\u4e0b\u964d 25%\u3002\u800c\u7f8e\u570b\u50b3\u7d71\u7684\u51fa\u79df\u8eca\u5e02\u5834\u50f9\u683c\u5f9e\u4f86\u90fd\u662f\u53ea\u6f32\u4e0d\u964d\u3002<\/p>\n<p>\u5f9e\u4e0b\u9762\u7684\u5716\u7247\u4e2d\uff0c\u4e5f\u53ef\u4ee5\u770b\u51fa\u4f86\uff0cUber \u5177\u6709\u50f9\u683c\u512a\u52e2\u3002<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"\/\/a.36krcnd.com\/photo\/2014\/b86e6d7dba08d6cc2a4e6c0d965c664a.png\" alt=\"\" width=\"714\" height=\"1035\" \/><\/p>\n<p>\uff083\uff09\u91cd\u65b0\u754c\u5b9a Uber \u7684\u670d\u52d9\u548c\u5e02\u5834<\/p>\n<p>Uber \u9084\u53ef\u4ee5\u958b\u767c\u65b0\u7684\u4f7f\u7528\u5834\u666f\uff0c\u62d3\u5c55\u65b0\u7684\u6c7d\u8eca\u670d\u52d9\uff0c\u6bd4\u5982\uff1a\u79df\u8eca\u5e02\u5834\u3001\u9152\u5f8c\u4ee3\u99d5\u3001\u63a5\u9001\u5b69\u5b50\u548c\u8001\u4eba\u3001\u5927\u5b97\u5546\u54c1\u904b\u8f38\uff0c\u91cd\u65b0\u754c\u5b9a Uber \u7684\u5e02\u5834\u908a\u754c\u3002<\/p>\n<p><span style=\"color: #ff00ff;\">3\u3001Uber \u6703\u6539\u8b8a\u4eba\u5011\u64c1\u6709\u3001\u4f7f\u7528\u6c7d\u8eca\u7684\u65b9\u5f0f<\/span><\/p>\n<p>\uff081\uff09\u4eba\u5011\u8cb7\u8eca\u7684\u610f\u9858\u5df2\u7d93\u4e0b\u964d\u4e86<\/p>\n<p>Damodaran \u7684\u89c0\u9ede\u6c92\u6709\u8003\u616e\u5230\u9019\u6a23\u4e00\u7a2e\u60c5\u6cc1\uff1a\u96a8\u8457 Uber \u7684\u50f9\u683c\u964d\u4f4e\u3001\u4fbf\u5229\u6027\u63d0\u5347\uff0c\u672a\u4f86\u4eba\u5011\u5f88\u53ef\u80fd\u9078\u64c7 Uber \u7684\u670d\u52d9\uff0c\u800c\u4e0d\u518d\u53bb\u8cfc\u8cb7\u4e00\u8f1b\u8eca\u3002\u4e4b\u524d\u4e5f\u6709\u4eba\u8ad6\u8b49\u904e\uff0c\u4fdd\u6709\u4e00\u8f1b\u8eca\u6bcf\u5e74\u7684\u8cbb\u7528\u5927\u7d04\u70ba 9000 \u7f8e\u5143\uff0c\u6240\u4ee5\u6709\u4e00\u90e8\u5206\u4eba\u5df2\u7d93\u653e\u68c4\u4e86\u8cb7\u8eca\u7684\u60f3\u6cd5\uff0c\u4e26\u4ed8\u8af8\u5be6\u8e10\u3002\u73fe\u5728\u7f8e\u570b\u60f3\u8003\u99d5\u7167\u3001\u8cb7\u8eca\u7684\u5e74\u8f15\u4eba\u6bd4\u4f8b\u5df2\u7d93\u4e0b\u6ed1\u3002\u8003\u616e\u5230\u9019\u4e9b\u56e0\u7d20\uff0c\u672a\u4f86\u4e5f\u8a31\u6703\u767c\u751f\u6539\u8b8a\uff1a\u6709\u4e9b\u4eba\u6703\u4e0d\u518d\u8cb7\u8eca\uff0c\u6709\u4e9b\u5bb6\u5ead\u6703\u53ea\u8cb7\u4e00\u8f1b\u8eca\u800c\u4e0d\u662f\u50cf\u73fe\u5728\u6709\u597d\u5e7e\u8f1b\u8eca\u3002<\/p>\n<p>\uff082\uff09\u65b0\u5e02\u5834\u7684\u898f\u6a21<\/p>\n<p>\u6839\u64da NADA \u7684\u5831\u544a\uff0c\u6bcf\u5e74\u7684\u6c7d\u8eca\u92b7\u552e\u6210\u4ea4\u984d\u70ba 7300 \u5104\u7f8e\u5143\u3002<\/p>\n<p>\u73fe\u5728\u5168\u7403\u6709 10 \u5104\u8f1b\u8eca\u5728\u5faa\u74b0\u6d41\u901a\u4f7f\u7528\uff0c\u7f8e\u570b\u5730\u5340\u4f54\u6bd4\u9054 25%\u3002\u6bcf\u5e74\u6bcf\u8f1b\u8eca\u7684\u4fdd\u6709\u8cbb\u7528\u5927\u7d04\u70ba 9000 \u5343\u7f8e\u5143\u3002\u6c7d\u6cb9\u7684\u82b1\u8cbb\u9084\u5728\u4ee5\u6bcf\u5e74 1000 \u7f8e\u5143\u7684\u50f9\u683c\u4e0a\u6f32\u3002<\/p>\n<p>\u5047\u8a2d\uff0c\u7dad\u8b77\u7684\u6210\u672c\u53ea\u6709 9000 \u7f8e\u5143\u7684 2\/3\uff0c\u5373 6000 \u7f8e\u5143\uff0c\u9019\u500b\u5e02\u5834\u5c31\u662f 6 \u842c\u5104\u3002\u56e0\u6b64\uff0cUber \u5be6\u969b\u4e0a\u7684\u5e02\u5834\u898f\u6a21\u9060\u9060\u8d85\u904e Damodaran \u4f30\u7b97\u51fa\u4f86\u7684\u6578\u503c\u3002<\/p>\n<p><span style=\"color: #ff00ff;\">4\u3001\u5e02\u5834\u4f54\u6709\u7387<\/span><\/p>\n<p>\uff081\uff09\u7db2\u7d61\u6548\u61c9\u8207\u826f\u6027\u5faa\u74b0<\/p>\n<p>\u4e8b\u5be6\u4e0a\uff0c\u5728\u5546\u696d\u5e02\u5834\uff0c\u5f37\u8005\u7e3d\u6703\u8d8a\u4f86\u8d8a\u5f37\uff0c\u7372\u5f97\u6709\u5229\u7684\u5e02\u5834\u4f54\u6709\u7387\u5c07\u6703\u4f7f\u516c\u53f8\u4f54\u64da\u6709\u5229\u7684\u4f4d\u7f6e\uff0c\u826f\u6027\u5faa\u74b0\uff0c\u7372\u5f97\u66f4\u591a\u7684\u5e02\u5834\u4f54\u6709\u7387\u3002<\/p>\n<p>Yammer \u7684 CEO \u517c\u524d Paypal \u7684 COODavid Sacks \u6307\u51fa\uff0c\u5730\u7406\u5bc6\u5ea6\u6703\u5f62\u6210\u65b0\u7684\u7db2\u7d61\u6548\u61c9\uff0cUber \u5df2\u7d93\u5be6\u73fe\u4e86\u826f\u6027\u5faa\u74b0\u3002Uber \u7684\u7db2\u7d61\u6548\u61c9\u4e3b\u8981\u9ad4\u73fe\u5728\u4e09\u500b\u65b9\u9762\uff1a\u7b49\u5f85\u6642\u9593\u3001\u8986\u84cb\u5bc6\u5ea6\u3001\u5229\u7528\u7387\u3002\u5982\u4e0b\u5716\u6240\u793a\uff0cUber \u7684\u7db2\u7d61\u6548\u61c9\u5df2\u7d93\u986f\u73fe\u3002<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"\/\/a.36krcnd.com\/photo\/2014\/19747ee9e7ccf260e6bcffcded53ec3c.png\" alt=\"\" width=\"692\" height=\"456\" \/><\/p>\n<p>\uff082\uff09\u5f37\u8005\u8d8a\u5f37<\/p>\n<p>\u53ea\u6709\u5f37\u8005\u624d\u80fd\u7372\u5f97\u8207\u66f4\u591a\u5176\u4ed6\u5f37\u8005\u5408\u4f5c\u7684\u6a5f\u6703\uff0c\u5f9e\u800c\u64f4\u5927\u512a\u52e2\u3002\u4e0d\u4e45\u524d\uff0cUber \u8207 AT&amp;T \u5408\u4f5c\uff0c\u5728 AT&amp;T \u8a2d\u5099\u4e2d\u9810\u88dd Uber \u8edf\u9ad4\uff1bAmerican Express \u4e5f\u8207 Uber \u5efa\u7acb\u4e86\u5408\u4f5c\uff0c\u6703\u6709\u53ef\u4ee5\u7372\u5f97\u96d9\u500d\u7a4d\u5206\u3002\u5f8c\u671f\uff0cUber \u4e5f\u53ef\u4ee5\u548c\u52a0\u6cb9\u7ad9\u3001\u6c7d\u4fee\u5ee0\u7b49\u5efa\u7acb\u985e\u4f3c\u7684\u5408\u4f5c\u95dc\u4fc2\uff0c\u90fd\u6703\u4fc3\u4f7f Uber \u7372\u5f97\u66f4\u5927\u7684\u5e02\u5834\u4f54\u6709\u7387\u3002<\/p>\n<p>\uff083\uff09\u4e0d\u5bb9\u5ffd\u8996\u7684\u767c\u5c55\u901f\u5ea6<\/p>\n<p>2012 \u5e74 10 \u6708\uff0cUber \u7684 CEO Travis Kalanick \u6307\u51fa 2010 \u5e74\u5728\u820a\u91d1\u5c71\u6709 600 \u8f1b\u6d3b\u8e8d\u9ed1\u8eca\uff08\u9ad8\u6a94\u6c7d\u8eca\uff09\uff0c\u6708\u589e\u9577\u7387\u70ba 20%\uff0c\u5df2\u7d93\u9054\u5230 Damodaran \u9810\u8a08\u7684\u6b77\u53f2\u898f\u6a21\u3002\u6240\u4ee5\uff0c\u9019\u5176\u4e2d\u7684\u539f\u56e0\u53ea\u53ef\u80fd\u662f\u5e02\u5834\u5feb\u901f\u589e\u9577\uff0c\u800c\u975e\u6309\u7167\u4ee5\u5f80\u7684\u898f\u6a21\u7dda\u6027\u589e\u9577\u3002<\/p>\n<p>2014 \u5e74 6 \u6708\uff0cTravis Kalanick \u5728\u63a5\u53d7\u83ef\u723e\u8857\u65e5\u5831\u63a1\u8a2a\u6642\u4e5f\u63d0\u5230\uff0c\u4ed6\u5011 2009 \u5e74\u6210\u7acb\u516c\u53f8\u6642\u770b\u5230\u7684\u5831\u544a\u662f\u8aaa\u820a\u91d1\u5c71\u7684\u51fa\u79df\u8eca\u898f\u6a21\u5927\u7d04\u662f 12 \u5104\u7f8e\u5143\uff0c\u73fe\u5728 Uber \u5df2\u7d93\u8d85\u904e\u4e86\u9019\u500b\u898f\u6a21\uff0c\u8aaa\u660e Uber \u5176\u5be6\u5df2\u7d93\u5275\u9020\u4e86\u65b0\u7684\u5e02\u5834\u3002<\/p>\n<p>\u7576\u4f60\u8a62\u554f\u5468\u570d\u7684\u670b\u53cb\u6642\uff0c \u4f60\u6703\u767c\u73fe\u5927\u90e8\u5206\u4eba\u6700\u8fd1\u5e7e\u5e74\uff0c\u5728 Uber \u4e0a\u7684\u5e74\u652f\u51fa\u5927\u7d04\u662f\u51fa\u79df\u8eca\u548c\u8c6a\u83ef\u6c7d\u8eca\u670d\u52d9\u7684\u4e09\u5230\u56db\u500d\u3002<\/p>\n<p><span style=\"color: #ff00ff;\">5\u3001Uber \u7684\u4f30\u503c<\/span><\/p>\n<p>\uff081\uff09\u51fa\u79df\u8eca\u5e02\u5834\u898f\u6a21\u9810\u4f30<\/p>\n<p>\u8003\u616e\u5230 Uber \u7684\u767c\u5c55\u901f\u5ea6\uff0c\u9084\u6709 Uber \u9032\u99d0\u4e86\u5f88\u591a\u539f\u4f86\u51fa\u79df\u8eca\u5f88\u5c11\u7684\u5730\u5340\uff0c\u4f30\u7b97\u51fa\u985e\u4f3c Uber \u7684\u5e02\u5834\u6703\u662f\u539f\u6709\u6b77\u53f2\u6c34\u5e73\u7684 3-6 \u500d\uff0c\u800c\u975e Damadoran \u4f30\u7b97\u7684 3 \u500d\u3002<\/p>\n<p>\uff082\uff09\u79c1\u5bb6\u8eca\u5e02\u5834\u898f\u6a21\u9810\u4f30<\/p>\n<p>Uber \u53d6\u4ee3\u79c1\u5bb6\u8eca\u7684\u8da8\u52e2\u5df2\u7d93\u51fa\u73fe\uff0c\u56e0\u6b64\u4f30\u7b97\u51fa\u985e\u4f3c Uber \u7684\u670d\u52d9\u6703\u7372\u53d6\u9019\u4e00\u5e02\u5834 2.5%-12.5%\u200b\u200b \u7684\u4efd\u984d\uff0c\u5373 1500-7500 \u5104\u7f8e\u5143\u3002<\/p>\n<p>\uff083\uff09\u5e02\u5834\u898f\u6a21\u9810\u4f30<\/p>\n<p>\u7d50\u5408\u4e0a\u9762\u5169\u689d\u6578\u64da\uff0c\u6211\u5011\u8a8d\u70ba\u5e02\u5834\u898f\u6a21\u6703\u5728 4500\u20141.3 \u842c\u5104\u7f8e\u5143\u4e4b\u9593\u3002\u5177\u9ad4\u5982\u4e0b\u5716\u6240\u793a\uff1a<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"\/\/a.36krcnd.com\/photo\/2014\/a0c35acf6fca657e9dbf45298075ea60.png\" alt=\"\" width=\"566\" height=\"223\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>\uff084\uff09Uber \u5982\u4f55\u9054\u5230 250 \u5104\u7f8e\u5143\u4f30\u503c\uff1f<\/p>\n<p>\u4f9d\u64da\u4e0a\u9762\u7684\u5e02\u5834\u898f\u6a21\u6578\u64da\uff0cUber \u5982\u4f55\u624d\u6709\u53ef\u80fd\u9054\u5230 250 \u5104\u7f8e\u5143\u4f30\u503c\u3002\u53ef\u80fd\u6709\u5982\u4e0b\u5716\u6240\u793a\u7684\u4ee5\u4e0b\u5e7e\u7a2e\u65b9\u6848\u3002<\/p>\n<p><a href=\"\/\/a.36krcnd.com\/photo\/2014\/ba8fa5a270c9503a26903c5263b25c26.png\"><img loading=\"lazy\" class=\"aligncenter\" src=\"\/\/a.36krcnd.com\/photo\/2014\/ba8fa5a270c9503a26903c5263b25c26.png\" alt=\"\" width=\"500\" height=\"316\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>\u76ee\u524d\u4f86\u770b\uff0c\u65b9\u6848 G \u662f\u6700\u6709\u53ef\u80fd\u7684\u3002\uff08\u4e0d\u904e Bill \u4e26\u6c92\u6709\u5206\u6790\u70ba\u4ec0\u9ebc\u53ef\u4ee5\u5360\u5230\u5e02\u5834\u4f54\u6709\u7387\u7684 19%\uff09<\/p>\n<p>\uff085\uff09\u5176\u4ed6\u56e0\u7d20<\/p>\n<p>\u6a21\u578b\u4e26\u6c92\u6709\u7b97\u4e0a Uber \u53ef\u80fd\u6436\u5360\u7684\u7269\u6d41\u5e02\u5834\uff0c\u4f46\u986f\u7136\u9019\u662f\u6709\u53ef\u80fd\u767c\u751f\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\uff08\u672c\u6587\u8f49\u8f09\u81ea\u5408\u4f5c\u5a92\u9ad4 <a href=\"\/\/www.36kr.com\/p\/213683.html\" target=\"_blank\" rel=\"noopener\">36 \u6c2a<\/a>\uff09<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u4eca\u5e74 6 \u6708\u521d\uff0cU\u200b\u200bber \u7372 12 \u5104\u7f8e\u5143\u878d\u8cc7\uff0c\u516c\u53f8\u4ea4\u6613\u524d\u4f30\u503c\u9054\u5230 170 \u5104\uff0c\u7e3d\u8a08\u4f30\u503c\u9054\u5230 182 \u5104\u7f8e\u5143\u3002 6 \u6708\u4e2d\u65ec\uff0c\u7d10\u7d04\u5927\u5b78\u53f2\u767b\u5546\u5b78\u9662\u91d1\u878d\u5b78\u6559\u6388 Aswath Damodaran \u57fa\u65bc\u5168\u7403[&#8230;]<\/p>\n","protected":false},"author":181,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[2479,23618,4558],"_links":{"self":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts\/18293"}],"collection":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/users\/181"}],"replies":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/comments?post=18293"}],"version-history":[{"count":0,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts\/18293\/revisions"}],"wp:attachment":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/media?parent=18293"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/categories?post=18293"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/tags?post=18293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}