{"id":18289,"date":"2014-07-17T12:14:48","date_gmt":"2014-07-17T04:14:48","guid":{"rendered":"http:\/\/buzzorange.com\/citiorange\/2014\/07\/17\/taxi-new-app-new-communication\/"},"modified":"2014-07-17T12:14:48","modified_gmt":"2014-07-17T04:14:48","slug":"taxi-new-app-new-communication","status":"publish","type":"post","link":"https:\/\/buzzorange.com\/citiorange\/2014\/07\/17\/taxi-new-app-new-communication\/","title":{"rendered":"\u7576\u8a08\u7a0b\u8eca\u968a\u4e5f\u662f\u65b0\u5a92\u9ad4\uff0c\u6d88\u8cbb\u751f\u6d3b\u53ef\u4ee5\u5982\u4f55\u5275\u65b0\uff1f"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"aligncenter\" src=\"https:\/\/farm8.staticflickr.com\/7307\/11990969085_95f720edc7_z.jpg\" alt=\"\" width=\"598\" height=\"396\" 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13,000 \u53f0\u8eca\u5b50\u5168\u9762\u63db\u65b0\u7684\u8eca\u6a5f\u87a2\u5e55\u8a2d\u5099\uff0c\u8f03\u9748\u654f\u7684\u89f8\u63a7\u87a2\u5e55\u548c NFC \u8fd1\u5834\u901a\u8a0a\uff08Near Field Communication\uff09\u529f\u80fd\uff0c\u4e0d\u904e\uff0c\u53f0\u7063\u5927\u8eca\u968a\u9019\u6b21\u5728\u5ba3\u50b3\u4e0a\uff0c\u523b\u610f\u4e0d\u628a\u786c\u9ad4\u8a2d\u5099\u7576\u4f5c\u4eae\u9ede\uff0c\u53cd\u800c\u5f37\u8abf\u300c\u65b0\u5a92\u9ad4\u300d\u7684\u7279\u6027\uff0c\u4e3b\u6253 TOLife \u7684\u7d9c\u5408\u578b\u983b\u9053\u54c1\u724c\u3002<\/p>\n<p>\u5f9e\u5a01\u9081\u601d\u96fb\u4fe1\u7684\u6a02\u6a02\u5c0f\u9ec3\u63db\u5230\u81ea\u5df1\u7d93\u71df TOLife \u983b\u9053\uff0c\u53f0\u7063\u5927\u8eca\u968a\u5148\u662f\u5f9e\u77e5\u540d\u5ee3\u544a\u5a92\u9ad4\u96c6\u5718\u5b89\u5409\u65af\u6316\u4e86\u8cc7\u6df1\u9ad8\u968e\u7d93\u7406\u4eba\u52a0\u5165\u4e3b\u5c0e\u65b0\u8a2d\u7acb\u7684\u884c\u52d5\u50b3\u5a92\u90e8\u9580\uff0c\u63a5\u8457\u53c8\u7279\u610f\u8207\u65b0\u8208\u7db2\u8def\u5a92\u9ad4\u5982 TechOrange\u3001\u95dc\u9375\u8a55\u8ad6\u7db2\u5408\u4f5c\u7368\u5bb6\u6388\u6b0a\u5f71\u97f3\u5167\u5bb9\uff0c\u5f9e\u53eb\u8eca\u670d\u52d9\u8f49\u578b\u4f5c\u5a92\u9ad4\uff0c\u53f0\u7063\u5927\u8eca\u968a\u9019\u6b21\u662f\u73a9\u771f\u7684\u3002<\/p>\n<p>\u56e0\u70ba\uff0c\u524d\u666f\u770b\u597d\u3002<\/p>\n<ul>\n<li>\u6578\u4f4d\u5ee3\u544a\u4e32\u8d77\uff0c\u5c0f\u9ec3\u5f8c\u5ea7\u87a2\u5e55\u5ee3\u544a\u6548\u679c\u6700\u597d\u3001\u6700\u65b9\u4fbf<span style=\"font-size: medium;\"><br 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\u770b\u677f\u548c\u6377\u904b\u7ad9\u8207\u767e\u8ca8\u516c\u53f8\u7684\u5927\u578b\u770b\u677f\uff0c\u6236\u5916\u4e92\u52d5\u5f0f\u5ee3\u544a\u7684\u5176\u4ed6\u591a\u6a23\u8f09\u5177\u4e2d\uff0c\u8a08\u7a0b\u8eca\u6a5f\u87a2\u5e55\u662f\u5ee3\u544a\u6548\u679c\u6700\u597d\u7684\u4e00\u7a2e\uff0c\u512a\u65bc\u516c\u8eca\u8eca\u9ad4\u3001\u9ad8\u9435\u6578\u4f4d\u770b\u677f\u3002\u6700\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u9ad8\u9054 49.8% \u7684\u53d7\u8a2a\u8005\u8868\u793a\uff0c\u5c0d\u65bc\u300c\u5728\u8a08\u7a0b\u8eca\u5f8c\u5ea7\u87a2\u5e55\u986f\u793a\u9644\u8fd1\u5e97\u5bb6\u7684\u512a\u60e0\u8cc7\u8a0a\uff0c\u8b93\u4e58\u5ba2\u53ef\u900f\u904e\u624b\u6a5f\u76f4\u63a5\u4e0b\u8f09\uff0c\u6216\u4e58\u5ba2\u53ef\u5229\u7528\u624b\u6a5f\u8207\u87a2\u5e55\u4e0a\u7684\u4e92\u52d5\u5ee3\u544a\u9023\u7d50\u300d\u7684\u5ee3\u544a\u985e\u578b\uff0c\u6709\u4f7f\u7528\u610f\u9858\u3002<\/p>\n<ul>\n<li>\u53ea\u7576\u5ee3\u544a\u770b\u7248\u4e0d\u5920\u770b\uff0c\u53f0\u7063\u5927\u8eca\u968a\u8981\u6253\u9020\u81ea\u6709\u54c1\u724c\u7684\u300c\u884c\u52d5\u4e92\u52d5\u5546\u57ce\u300d<\/li>\n<\/ul>\n<p>\u5c0d\u53f0\u7063\u5927\u8eca\u968a\u800c\u8a00\uff0c\u6295\u5165\u9ad8\u984d\u6210\u672c\u63a8\u51fa\u7684\u300c\u8eca\u8f09\u4e92\u52d5\u6578\u4f4d\u5a92\u9ad4\u5e73\u53f0\u300d\uff0c\u8457\u773c\u7684\u986f\u7136\u4e0d\u53ea\u662f\u8ce3\u5ee3\u544a\u7248\u4f4d\u800c\u5df2\u3002\u5728\u767c\u8868\u6703\u4e0a\uff0c\u53f0\u7063\u5927\u8eca\u968a\u8463\u4e8b\u9577\u5ba4\u9867\u554f\u7f85\u5029\u59ec\u8aaa\uff0c\u900f\u904e\u9019\u500b\u5a92\u9ad4\u5e73\u53f0\uff0c\u53f0\u7063\u5927\u8eca\u968a\u6e96\u5099\u7d50\u5408 O2O\uff08Online to Offline\uff09\u7dda\u4e0a\u3001\u7dda\u4e0b\u96d9\u5411\u5546\u52d9\u6a21\u5f0f\uff0c\u52a0\u4e0a NFC \u884c\u52d5\u652f\u4ed8\u61c9\u7528\uff0c\u6253\u9020\u81ea\u6709\u54c1\u724c\u7684\u300c\u884c\u52d5\u4e92\u52d5\u5546\u57ce\u300d\u3002<\/p>\n<p>\u884c\u52d5\u4e92\u52d5\u5546\u57ce\u7684\u6982\u5ff5\u8ac7\u4e86\u5f88\u591a\u5e74\uff0c\u4f46\u5728\u53f0\u7063\u597d\u7684\u6848\u4f8b\u5e7e\u4e4e\u6c92\u6709\u3002\u5927\u5bb6\u6700\u719f\u77e5\u7684\uff0c\u61c9\u8a72\u662f\u82f1\u570b\u9023\u9396\u8d85\u5546\u54c1\u724c Tesco \u5728\u97d3\u570b\u9996\u723e\u5730\u9435\u7684\u300cHome plus\u300d\u4e92\u52d5\u5f0f\u865b\u64ec\u5546\u5e97\u6700\u77e5\u540d\u3002 Tesco \u8cb7\u4e0b\u5730\u9435\u7ad9\u5ee3\u544a\u770b\u677f\uff0c\u8cbc\u4e0a\u4e0a\u73ed\u65cf\u7d93\u5e38\u8cfc\u8cb7\u7684\u5546\u54c1\u6d77\u5831\uff0c\u8b93\u7d93\u904e\u7684\u4e58\u5ba2\u7528\u624b\u6a5f App \u6383\u63cf\u6d77\u5831\u4e0a\u7684 QRcode \u5f8c\u76f4\u63a5\u8cfc\u8cb7\uff0cTesco 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