{"id":18114,"date":"2014-08-12T12:31:13","date_gmt":"2014-08-12T04:31:13","guid":{"rendered":"http:\/\/buzzorange.com\/citiorange\/2014\/08\/12\/how-a-former-google-data-guy-could-change-what-we-eat-for-breakfast\/"},"modified":"2014-08-12T12:31:13","modified_gmt":"2014-08-12T04:31:13","slug":"how-a-former-google-data-guy-could-change-what-we-eat-for-breakfast","status":"publish","type":"post","link":"https:\/\/buzzorange.com\/citiorange\/2014\/08\/12\/how-a-former-google-data-guy-could-change-what-we-eat-for-breakfast\/","title":{"rendered":"\u4f60\u5403\u4e0b\u53bb\u7684\u85af\u689d\u6f22\u5821\u7b49\u5783\u573e\u98df\u7269\uff0c\u672a\u4f86\u5c07\u6703\u8b8a\u5f97\u4fbf\u5b9c\u53c8\u71df\u990a"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"aligncenter\" src=\"https:\/\/farm4.staticflickr.com\/3796\/11122773785_8603e017b0_z.jpg\" alt=\"\" width=\"538\" height=\"358\" \/><\/p>\n<p>Hampton Creek \u662f\u4ee5\u751f\u7522\u690d\u7269\u6027\u96de\u86cb\u70ba\u4e3b\u7684\u516c\u53f8\uff0c\u5176\u4e2d\u6700\u8457\u540d\u7522\u54c1\u70ba\u300cJust Mayo\u300d\u3002\u524d\u9663\u5b50\u8a72\u516c\u53f8\u5df2\u5728 Dollar Tree \u958b\u8a2d\u5206\u5e97\uff0c\u4e26\u4e14\u8a08\u756b\u672a\u4f86\u5e7e\u500b\u6708\u8981\u5728\u820a\u91d1\u5c71\u4e2d\u5fc3\u7684\u7e3d\u90e8\uff0c\u5c07\u516c\u53f8\u64f4\u5c55\u6210\u4f54\u5730 9 \u842c\u5e73\u65b9\u82f1\u544e\u7684\u8fa6\u516c\u8655\uff0c\u4e0d\u904e\u76f8\u8f03\u65bc\u524d\u9762\u6d88\u606f\uff0c\u53e6\u4e00\u500b\u66f4\u91cd\u8981\u7684\u4e8b\u60c5\u662f\u8a72\u516c\u53f8\u6316\u89d2\u4e86 Google \u7684\u6578\u64da\u5206\u6790\u5e2b Dan Zigmond\u3002<\/p>\n<p>\u9019\u4f4d\u6578\u64da\u5206\u6790\u5e2b\u5728\u904e\u53bb\u516b\u5e74\uff0c\u5df2\u7d93\u8655\u7406\u4e86\u8a31\u591a YouTube \u548c Google maps \u8907\u96dc\u7684\u8cc7\u6599\u554f\u984c\uff0c\u76ee\u524d\u4ed6\u7684\u65b0\u8a08\u756b\u662f\u5728 Hampton Creek \u5efa\u7acb\u4e16\u754c\u4e0a\u6700\u5927\u7684\u690d\u7269\u8cc7\u6599\u5eab\u3002\u5047\u5982\u6210\u529f\u7684\u8a71\uff0c\u9019\u6216\u8a31\u6703\u6539\u8b8a\u6211\u5011\u6bcf\u5929\u65e9\u9910\u5403\u9032\u5634\u88e1\u7684\u98df\u7269\uff0c\u751a\u81f3\u53ef\u80fd\u8b8a\u6210\u9023\u6211\u5011\u81ea\u5df1\u90fd\u4e0d\u77e5\u9053\u81ea\u5df1\u5403\u4e0b\u4ec0\u9ebc\u4e86\u5427\uff0c\u4e0d\u904e\u5728\u90a3\u4e4b\u524d\uff0c\u9996\u5148\u4ee4\u4eba\u597d\u5947\u7684\u662f Google \u5730\u5716\u7684\u5c08\u5bb6\u548c\u98df\u7269\u7a76\u7adf\u6709\u4ec0\u9ebc\u95dc\u4fc2\uff1f<\/p>\n<p>Hampton Creek \u5275\u59cb\u4eba Josh Tetrick \u6307\u51fa Zigmond \u6709\u80fd\u529b\u8655\u7406\u9f90\u5927\u8cc7\u6599\uff0c\u548c\u5efa\u7acb\u5404\u8cc7\u6599\u9593\u7684\u95dc\u4fc2\uff0c\u800c\u4e14\u66f4\u91cd\u8981\u7684\u662f\u8cc7\u6599\u9593\u6240\u5efa\u7acb\u7684\u662f\u300c\u771f\u6b63\u7684\u95dc\u4fc2\u300d\uff0c\u4e5f\u5c31\u662f\u8aaa\u900f\u904e\u8cc7\u6599\u5eab\u5c31\u80fd\u5920\u771f\u6b63\u5730\u627e\u5230\u54ea\u7a2e\u690d\u7269\uff0c\u78ba\u5be6\u5c0d\u5730\u7403\u6703\u9020\u6210\u5f71\u97ff\u3002<\/p>\n<p>\u6839\u64da\u7f8e\u570b\u8fb2\u696d\u90e8\uff08USDA\uff09\u53bb\u5e74\u4e8c\u6708\u7684\u8cc7\u6599\u986f\u793a\uff0c\u7f8e\u570b\u6bcf\u6236\u5e73\u5747\u651d\u53d6\u7684\u5404\u7a2e\u98df\u7269\u91cf\uff0c\u8a31\u591a\u71df\u990a\u98df\u7269\uff08\u5982\u852c\u83dc\u3001\u6c34\u679c\u3001\u9b5a\u3001\u4f4e\u8102\u98f2\u98df\u7b49\uff09\u90fd\u672a\u9054\u6240\u5efa\u8b70\u7684\u6a19\u6e96\u91cf\uff0c\u4f46\u662f\u7d05\u8089\u3001\u7cbe\u7dfb\u7a40\u7269\uff08\u7de8\u6ce8\uff1a\u4e5f\u5c31\u662f\u4e00\u822c\u5e38\u5403\u7684\u767d\u7c73\u3001\u9eb5\u3001\u767d\u5410\u53f8\uff0c\u4f7f\u7528\u7684\u539f\u6599\u662f\u7d93\u52a0\u5de5\u5f8c\u7684\u7a40\u7269\uff0c\u6bd4\u8d77\u5168\u7a40\u98df\u7269\u5c11\u6389\u8f03\u591a\u71df\u990a\uff09\u53ca\u4e0d\u5065\u5eb7\u7684\u8102\u80aa\uff0c\u537b\u9060\u9060\u8d85\u904e\u6a19\u6e96\u91cf\uff0c\u7531\u6b64\u986f\u793a\u591a\u6578\u4eba\u7684\u65e5\u5e38\u98f2\u98df\u662f\u5341\u5206\u4e0d\u5065\u5eb7\u7684\u3002<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"\/\/tctechcrunch2011.files.wordpress.com\/2014\/07\/feb13_feature_guthrie_fig01.png?w=639&amp;h=680\" alt=\"\" width=\"394\" height=\"627\" \/><\/p>\n<p>\u7136\u800c\u6709\u4e9b\u7814\u7a76\u6307\u51fa\u7f8e\u570b\u7684\u8089\u985e\u6d88\u8017\u91cf\u5df2\u7d93\u5728\u4e0b\u964d\u4e86\uff0c\u800c\u5168\u7403\u6574\u9ad4\u7684\u8089\u985e\u6d88\u8017\u91cf\u5247\u5f80\u4e0a\u589e\u9577\u4e2d\u3002\u9019\u4ee3\u8868\u8aaa\u66fe\u7d93\u7aae\u56f0\u7684\u570b\u5bb6\uff0c\u73fe\u5728\u5df2\u7d93\u6709\u80fd\u529b\u8cfc\u8cb7\u8f03\u8cb4\u7684\u98df\u7269\uff0c\u4e5f\u4ee3\u8868\u5168\u7403\u7d93\u6fdf\u9010\u6f38\u8b8a\u597d\uff0c\u537b\u4e5f\u8868\u793a\u5c0d\u6211\u5011\u7684\u74b0\u5883\u548c\u5065\u5eb7\u9020\u6210\u66f4\u5927\u7684\u5371\u5bb3\u3002\u4ee5 1\/4 \u78c5\u7684\u6f22\u5821\u70ba\u4f8b\uff0c\u5c31\u9700\u8981 5~6 \u78c5\u7684\u7a40\u985e\u300156 \u52a0\u4f96\u7684\u6c34\u3001\u8d85\u904e 1,000 \u82f1\u71b1\u7684\u5316\u77f3\u71c3\u6599\uff08\u7de8\u6ce8\uff1a\u82f1\u71b1\u662f\u82f1\u5236\u7684\u80fd\u91cf\u6216\u71b1\u91cf\u55ae\u4f4d\uff0c1 \u82f1\u71b1\u7d04\u7b49\u65bc 1,055 \u7126\u8033\uff09\u3002<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"\/\/tctechcrunch2011.files.wordpress.com\/2014\/07\/ead9mnwwxdjemtk59ccq1byvtenjlejlrdwwugn82eg.png?w=1020&amp;h=663\" alt=\"\" width=\"427\" height=\"277\" \/><\/p>\n<p>\u6b64\u5916\uff0c\u904e\u91cf\u651d\u53d6\u7684\u7389\u7c73\u548c\u5927\u8c46\u7522\u54c1\u4e5f\u90fd\u52a9\u9577\u7f8e\u570b\u4eba\u9ad4\u91cd\uff0c\u800c\u9019\u53ef\u80fd\u662f\u56e0\u70ba\u7d93\u904e\u52a0\u5de5\u7684\u7cbe\u7dfb\u98df\u7269\uff0c\u6bd4\u8d77\u5065\u5eb7\u3001\u6709\u6a5f\u7684\u852c\u83dc\u6c34\u679c\u9084\u8981\u4fbf\u5b9c\u3002\u81ea\u5f9e\u5927\u856d\u689d\u4e4b\u5f8c\uff0c\u7f8e\u570b\u8fb2\u5834\u6cd5\u6848\u5c31\u88dc\u8cbc\u4e86\u7a2e\u7279\u5b9a\u8fb2\u4f5c\u7269\u7684\u8fb2\u592b\uff0c\u50cf\u662f\u5927\u8c46\u548c\u7389\u7c73\uff0c\u751a\u81f3\u662f\u76f8\u8f03\u65bc\u7a2e\u860b\u679c\uff0c\u7f8e\u570b\u653f\u5e9c\u7d66\u4e88\u6d0b\u828b\u7247\u548c\u7cd6\u679c\u66f4\u591a\u7684\u63f4\u52a9\uff0c\u81ea\u4e0b\u8868\u8cc7\u6599\u4e5f\u986f\u793a\uff0c\u8fd1 20 \u5e74\u4f86\uff0c\u7576\u7389\u7c73\u4f9b\u61c9\u91cf\u589e\u52a0\u6642\uff0c\u7e3d\u6d88\u8017\u91cf\u4e5f\u589e\u52a0\uff0c\u4e8c\u8005\u5448\u73fe\u5e73\u884c\u72c0\u3002<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"\/\/tctechcrunch2011.files.wordpress.com\/2014\/07\/rebranding-high-fructose-corn-syrup-corn-sugar.jpg?w=680&amp;h=428\" alt=\"\" width=\"420\" height=\"264\" \/><\/p>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"\/\/tctechcrunch2011.files.wordpress.com\/2014\/07\/obesity1.png?w=680&amp;h=510\" alt=\"\" width=\"419\" height=\"314\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>\u518d\u5f9e\u4e0a\u8868\u53ef\u770b\u5230\uff0c\u80a5\u80d6\u548c\u4f4e\u6536\u5165\u5177\u6709\u67d0\u7a2e\u7a0b\u5ea6\u7684\u95dc\u806f\u6027\u3002\u8d85\u5e02\u4e2d\u8d8a\u4fbf\u5b9c\u7684\u98df\u54c1\uff0c\u901a\u5e38\u662f\u9ad8\u5361\u8def\u91cc\u4f46\u4f4e\u71df\u990a\u50f9\u503c\u7684\u98df\u7269\uff0c\u800c\u4e14\u539f\u6599\u5927\u90fd\u662f\u8fb2\u5834\u6cd5\u6240\u88dc\u52a9\u7684\u5927\u8c46\u548c\u7389\u7c73\uff0c\u800c 1961~2009 \u5e74\uff0c\u80a5\u80d6\u4eba\u53e3\u53c8\u5927\u5e45\u63d0\u5347\u3002\u7d9c\u5408\u4e0a\u8ff0\u4e8b\u5be6\u4f86\u770b\uff0c\u8d85\u904e 1\/3 \u7684\u6210\u5e74\u4eba\u5c6c\u65bc\u80a5\u80d6\uff0c\u9019\u4ee3\u8868\u5728\u7f8e\u570b\u6709\u8d85\u904e 1 \u5104\u7684\u4eba\u662f\u8af8\u5982\u5fc3\u8840\u7ba1\u75be\u75c5\u3001\u7cd6\u5c3f\u75c5\u7684\u9ad8\u5371\u96aa\u65cf\u7fa4\uff0c\u540c\u6642\u8868\u793a\u5c07\u6703\u589e\u52a0\u91ab\u7642\u8cbb\u7528\u8ca0\u64d4\uff0c\u50cf\u662f\u5728 2008 \u5e74\u6642\uff0c\u76ee\u524d\u7684\u91ab\u7642\u8cbb\u7528\u5df2\u7d93\u6210\u9577\u5230\u6bcf\u5e74 1,470 \u5104\u3002<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter\" src=\"\/\/tctechcrunch2011.files.wordpress.com\/2014\/07\/yfkbzfxsggg1wkoykake9mkntadbs1wqcqngo1ksska.png?w=1020&amp;h=660\" alt=\"\" width=\"419\" height=\"271\" \/><\/p>\n<p>\u7136\u800c\uff0c\u60f3\u8981\u7528\u4e16\u754c\u6700\u5927\u7684\u690d\u7269\u8cc7\u6599\u5eab\u5617\u8a66\u89e3\u6c7a\u9019\u4e9b\u554f\u984c\u4e5f\u662f\u4ef6\u56f0\u96e3\u7684\u4e8b\u60c5\uff0c\u56e0\u70ba\u4e16\u754c\u4e0a\u6709\u8d85\u904e 870 \u842c\u672a\u77e5\u7684\u690d\u7269\u54c1\u7a2e\uff0c\u66f4\u4e0d\u7528\u8aaa\u6bcf\u500b\u54c1\u7a2e\u53c8\u5404\u81ea\u6709\u4e0d\u540c\u7a2e\u985e\u4e86\u3002<\/p>\n<ul>\n<li><strong>\u4e16\u754c\u6700\u5927\u7684\u690d\u7269\u8cc7\u6599\u5eab\u8207\u4e16\u754c\u98e2\u8352\u8b70\u984c\u7684\u95dc\u4fc2<\/strong><\/li>\n<\/ul>\n<p>\u806f\u5408\u570b\u7ce7\u98df\u548c\u8fb2\u696d\u7d44\u7e54\uff08FAO\uff09\u8a55\u4f30\uff0c\u6bcf\u665a\u90fd\u6709\u8d85\u904e 10 \u5104\u7684\u4eba\u53e3\u5728\u6328\u9913\u3002\u76f8\u8f03\u65bc\u7d66\u4e88\u9700\u8981\u98df\u7269\u8005\u7684\u98df\u7269\u91cf\uff0c\u6211\u5011\u7d66\u4e88\u66f4\u5927\u91cf\u7684\u98df\u7269\u9935\u990a\u6240\u8981\u5403\u7684\u52d5\u7269\uff01\u6211\u5011\u61c9\u8a72\u7528\u66f4\u591a\u7684\u571f\u5730\u7a2e\u4eba\u985e\u7684\u7ce7\u98df\uff0c\u800c\u975e\u7528\u4f86\u990a\u52d5\u7269\uff0c\u9019\u6a23\u624d\u80fd\u5927\u5e45\u964d\u4f4e\u767c\u5c55\u4e2d\u570b\u5bb6\u8cfc\u8cb7\u4e3b\u98df\u7684\u8ca0\u64d4\u3002\u5de5\u696d\u5316\u990a\u6b96\u4e4b\u5f8c\u4e0d\u50c5\u51fa\u73fe\u4e86\u5927\u578b\u7684\u8fb2\u696d\u5de5\u5ee0\uff0c\u66f4\u5f62\u6210\u58df\u65b7\u7684\u60c5\u5f62\uff0c\u540c\u6642\u4e5f\u5c0e\u81f4\u4e86\u5927\u91cf\u7684\u6d6a\u8cbb\u3001\u571f\u5730\u6c59\u67d3\uff08\u50cf\u662f\u9664\u8349\u5291\u7b49\uff09\u3001\u58d3\u4f4e\u5de5\u4eba\u85aa\u6c34\u3001\u75c5\u539f\u9ad4\u5c0d\u6297\u751f\u7d20\u7522\u751f\u6297\u85e5\u6027\u3002<\/p>\n<p>\u6709\u9451\u65bc\u6b64\uff0cHampton Creek \u8a8d\u70ba\u53ea\u8981\u6709\u9019\u500b\u5927\u8cc7\u6599\u5eab\uff0c\u5c07\u80fd\u5920\u9375\u5165\u4e16\u754c\u4e0a\u5927\u91cf\u690d\u7269\u7684\u8cc7\u8a0a\uff0c\u4e26\u4e14\u4f7f\u7528\u9019\u4e9b\u8cc7\u6599\u53bb\u544a\u8a34\u8fb2\u592b\u5011\u7a2e\u690d\u6709\u76ca\u65bc\u5730\u7403\u7684\u65b0\u578b\u7d93\u6fdf\u4f5c\u7269\uff0c\u9032\u800c\u5e6b\u52a9\u8fb2\u592b\u5011\u990a\u5bb6\uff0c\u540c\u6642\u5275\u9020\u51fa\u66f4\u5065\u5eb7\u3001\u7b26\u5408\u7d93\u6fdf\u6548\u76ca\u7684\u98df\u7269\uff0c\u4fc3\u4f7f\u5c0f\u8fb2\u793e\u5340\u5f80\u524d\u9081\u9032\u3002<\/p>\n<ul>\n<li><strong>\u63d0\u4f9b\u50f9\u683c\u5408\u7406\uff0c\u53c8\u80fd\u8b93\u5730\u7403\u8b8a\u66f4\u597d\u7684\u98df\u7269<\/strong><\/li>\n<\/ul>\n<p>\u70ba\u4e86\u8b93 Hampton Creek \u73fe\u6709\u7522\u54c1\u7684\u7a69\u5b9a\u6027\u3001\u5473\u9053\u66f4\u597d\uff0c\u4ee5\u53ca\u50f9\u683c\u518d\u4f4e\u4e00\u4e9b\uff0c\u516c\u53f8\u7684\u7814\u7a76\u5718\u968a\u5df2\u7d93\u4f9d\u64da\u690d\u7269\u7279\u5fb5\uff0c\u5c07 4,000 \u7a2e\u4e0d\u540c\u7684\u690d\u7269\u5206\u6210 13 \u7a2e\u4e0d\u540c\u7684\u985e\u5225\uff0cTetrick \u6307\u51fa\u9019\u4e0d\u50cf\u662f\u5728\u7092\u86cb\uff0c\u53cd\u800c\u50cf\u662f\u5728\u89e3\u8b80\u690d\u7269\u6578\u64da\uff0c\u627e\u51fa\u5b83\u5011\u6b63\u78ba\u7684\u7279\u6027\u3002<\/p>\n<div style=\"position: absolute; left: -99999px;\">\u300c\u6211\u5011\u73fe\u5728\u4e0d\u662f\u5728\u652a\u62cc\u96de\u86cb\uff0c\u800c\u662f\u5c07\u690d\u7269\u6417\u788e\uff0c\u627e\u51fa\u6211\u5011\u9700\u8981\u7684\u7279\u6027\u3002\u300dRead more at: <a href=\"\/\/big5.soundofhope.org\/node\/490903\">\/\/big5.soundofhope.org\/node\/490903<\/a><\/p>\n<div style=\"position: absolute; left: -99999px;\">\u300c\u6211\u5011\u73fe\u5728\u4e0d\u662f\u5728\u652a\u62cc\u96de\u86cb\uff0c\u800c\u662f\u5c07\u690d\u7269\u6417\u788e\uff0c\u627e\u51fa\u6211\u5011\u9700\u8981\u7684\u7279\u6027\u3002\u300dRead more at: <a href=\"\/\/big5.soundofhope.org\/node\/490903\">\/\/big5.soundofhope.org\/node\/490903<\/a><\/p>\n<div style=\"position: absolute; left: -99999px;\">\u300c\u6211\u5011\u73fe\u5728\u4e0d\u662f\u5728\u652a\u62cc\u96de\u86cb\uff0c\u800c\u662f\u5c07\u690d\u7269\u6417\u788e\uff0c\u627e\u51fa\u6211\u5011\u9700\u8981\u7684\u7279\u6027\u3002\u300dRead more at: <a href=\"\/\/big5.soundofhope.org\/node\/490903\">\/\/big5.soundofhope.org\/node\/490903<\/a><\/p>\n<div style=\"position: absolute; left: -99999px;\">\u300c\u6211\u5011\u73fe\u5728\u4e0d\u662f\u5728\u652a\u62cc\u96de\u86cb\uff0c\u800c\u662f\u5c07\u690d\u7269\u6417\u788e\uff0c\u627e\u51fa\u6211\u5011\u9700\u8981\u7684\u7279\u6027\u3002\u300dRead more at: <a href=\"\/\/big5.soundofhope.org\/node\/490903\">\/\/big5.soundofhope.org\/node\/490903<\/a><\/p>\n<div style=\"position: absolute; left: -99999px;\">\u300c\u6211\u5011\u73fe\u5728\u4e0d\u662f\u5728\u652a\u62cc\u96de\u86cb\uff0c\u800c\u662f\u5c07\u690d\u7269\u6417\u788e\uff0c\u627e\u51fa\u6211\u5011\u9700\u8981\u7684\u7279\u6027\u3002\u300dRead more at: <a href=\"\/\/big5.soundofhope.org\/node\/490903\">\/\/big5.soundofhope.org\/node\/490903<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"position: absolute; left: -99999px;\">\u6211\u5011\u73fe\u5728\u4e0d\u662f\u5728\u652a\u62cc\u96de\u86cb\uff0c\u800c\u662f\u5c07\u690d\u7269\u6417\u788e\uff0c\u627e\u51fa\u6211\u5011\u9700\u8981\u7684\u7279\u6027\u3002\u300dRead more at: <a href=\"\/\/big5.soundofhope.org\/node\/490903\">\/\/big5.soundofhope.org\/node\/490903<\/a><\/div>\n<div style=\"position: absolute; left: -99999px;\">\u6211\u5011\u73fe\u5728\u4e0d\u662f\u5728\u652a\u62cc\u96de\u86cb\uff0c\u800c\u662f\u5c07\u690d\u7269\u6417\u788e\uff0c\u627e\u51fa\u6211\u5011\u9700\u8981\u7684\u7279\u6027\u3002\u300dRead more at: <a href=\"\/\/big5.soundofhope.org\/node\/490903\">\/\/big5.soundofhope.org\/node\/490903<\/a><\/div>\n<div style=\"position: absolute; left: -99999px;\">\u300c\u6211\u5011\u73fe\u5728\u4e0d\u662f\u5728\u652a\u62cc\u96de\u86cb\uff0c\u800c\u662f\u5c07\u690d\u7269\u6417\u788e\uff0c\u627e\u51fa\u6211\u5011\u9700\u8981\u7684\u7279\u6027\u3002\u300dRead more at: <a href=\"\/\/big5.soundofhope.org\/node\/490903\">\/\/big5.soundofhope.org\/node\/490903<\/a><\/div>\n<p>Hampton Creek \u6700\u6709\u540d\u7684\u7522\u54c1\u662f\u86cb\u9ec3\u91ac\uff0c\u4f46\u662f\u73fe\u5728\u4e5f\u6709\u8ce3\u4e0d\u542b\u96de\u86cb\u6210\u5206\u7684\u9905\u4e7e\uff0c\u800c\u4e14\u5f88\u5feb\u7684\uff0c\u672a\u4f86\u5c07\u6703\u63a8\u51fa\u4e00\u7a2e\u5916\u89c0\u3001\u5473\u9053\u548c\u86cb\u5f88\u76f8\u4f3c\u7684\u8c46\u88fd\u54c1\uff0cTetrick \u6307\u51fa\u4e00\u65e6\u6709\u4e86\u4e16\u754c\u4e0a\u6700\u5927\u7684\u690d\u7269\u8cc7\u6599\u5eab\uff0c\u5c07\u4f7f\u516c\u53f8\u80fd\u5920\u505a\u51fa\u66f4\u591a\u4e0d\u542b\u86cb\u7684\u7522\u54c1\uff0c\u50cf\u662f\u73fe\u5728\u6709\u4e00\u7a2e\u5c1a\u672a\u51fa\u73fe\u5728\u5e02\u9762\u4e0a\u7684\u690d\u7269\uff0c\u5b83\u80fd\u5920\u964d\u4f4e\u7cd6\u679c\u7684\u542b\u7cd6\u91cf\uff0c\u540c\u6642\u4ecd\u820a\u80fd\u4fdd\u6301\u7cd6\u679c\u7684\u7f8e\u5473\u3002<\/p>\n<p>\u8a72\u516c\u53f8\u5176\u4e2d\u4e00\u500b\u4e3b\u8981\u76ee\u6a19\u5c31\u662f\u63d0\u4f9b\u4eba\u5011\u50f9\u683c\u5408\u7406\uff0c\u540c\u6642\u53c8\u80fd\u8b93\u5730\u7403\u8b8a\u66f4\u597d\u7684\u98df\u7269\uff0c\u5982\u540c Tetrick \u6240\u8aaa\uff0c\u300c\u9019\u5c31\u662f\u6211\u5011\u6700\u8fd1\u9032\u99d0 Dollar Tree \u7684\u539f\u56e0\uff0c\u6211\u5e0c\u671b\u50cf\u6211\u7236\u89aa\u4e00\u6a23\u7684\u4eba\uff0c\u4e0d\u50c5\u80fd\u5920\u8cb7\u5f97\u5230\u86cb\u9ec3\u91ac\uff0c\u751a\u81f3\u53ef\u4ee5\u4e0d\u7528\u8003\u616e\u9019\u9805\u7522\u54c1\u662f\u5426\u5065\u5eb7\uff0c\u4ee5\u53ca\u662f\u5426\u80fd\u5920\u8ca0\u64d4\u5b83\u7684\u50f9\u683c\uff0c\u6211\u8a8d\u70ba\u98df\u7269\u5c0d\u65bc\u5927\u773e\u800c\u8a00\uff0c\u61c9\u8a72\u8981\u66f4\u5065\u5eb7\u3001\u66f4\u4fbf\u5b9c\uff0c\u5426\u5247\u5b83\u5c31\u4e0d\u5177\u6709\u4efb\u4f55\u610f\u7fa9\u3002\u300d<\/p>\n<ul>\n<li><strong>\u7528\u6578\u64da\u6539\u8b8a\u4e16\u754c<\/strong><\/li>\n<\/ul>\n<p>Zigmond \u958b\u59cb\u5efa\u7acb\u4e16\u754c\u4e0a\u6700\u5927\u7684\u690d\u7269\u8cc7\u6599\u5eab\uff0c\u610f\u8b02\u8457 Hampton Creek \u516c\u53f8\u5c07\u53ef\u4ee5\u6574\u7406\u51fa\u54ea\u4e9b\u690d\u7269\u5177\u6709\u4ed6\u5011\u6240\u60f3\u8981\u7684\u7279\u6027\uff0c\u4e5f\u5c31\u662f\u80fd\u5920\u7528\u4f86\u505a\u51fa\u66f4\u5065\u5eb7\u3001\u66f4\u4fbf\u5b9c\u3001\u5c0d\u52d5\u7269\u548c\u74b0\u5883\u6709\u76ca\u7684\u98df\u54c1\u3002<\/p>\n<p>\u540c\u6642\uff0c\u900f\u904e\u9019\u500b\u8cc7\u6599\u5eab\uff0cTetrick \u53ef\u4ee5\u6df1\u5165\u7684\u4e86\u89e3\u5982\u4f55\u8b93\u67d0\u4e9b\u985e\u578b\u7684\u52a0\u62ff\u5927\u8c4c\u8c46\uff0c\u64c1\u6709\u5408\u9069\u7684\u5206\u5b50\u91cf\u3002\u9019\u4e5f\u5c31\u4ee3\u8868\u90a3\u4e9b\u8c4c\u8c46\u5177\u6709\u5408\u9069\u7684\u7a69\u5b9a\u6027\uff0c\u4f7f\u5b83\u80fd\u5920\u8b93 Hampton Creek \u516c\u53f8\u7528\u5728\u7522\u54c1\u4e4b\u4e2d\u3002\u7136\u800c\uff0c\u76ee\u524d\u770b\u4f86\uff0c\u60f3\u8981\u627e\u51fa\u9019\u985e\u690d\u7269\u7279\u6027\uff0c\u5c31\u50cf\u662f\u5728\u5927\u6d77\u6488\u91dd\u4e00\u6a23\uff0c\u56e0\u70ba\u55ae\u55ae\u662f\u52a0\u62ff\u5927\u8c4c\u8c46\u5c31\u6709\u8d85\u904e 2000 \u7684\u54c1\u7a2e\u3002<\/p>\n<p>\u6839\u64da Tetrick \u6240\u8aaa\uff0c\u5982\u679c\u516c\u53f8\u5f97\u5230\u90a3\u985e\u6578\u64da\uff0c\u5c07\u80fd\u5920\u505a\u51fa\u66f4\u4fbf\u5b9c\u3001\u66f4\u5b89\u5168\u3001\u66f4\u5065\u5eb7\u7684\u7522\u54c1\uff0c\u800c\u4e14\u90a3\u4e9b\u6578\u64da\u53ef\u80fd\u6703\u662f\u67d0\u4e9b\u5927\u578b\u98df\u54c1\u696d\u8005\u9858\u610f\u82b1\u5927\u9322\u8cfc\u8cb7\u7684\u8cc7\u8a0a\uff0c\u96d6\u7136 Tetrick \u4e0d\u9858\u6307\u660e\u662f\u54ea\u4e9b\u696d\u8005\uff0c\u4f46\u662f\u4ed6\u8aaa Hampton Creek \u5df2\u7d93\u5728\u8207\u8a31\u591a\u5bb6\u77e5\u540d\u98df\u54c1\u696d\u8005\u5546\u8ac7\u8cc7\u6599\u5eab\u7684\u6388\u6b0a\u7684\u4e8b\u60c5\u3002<\/p>\n<p>Tetrick \u8aaa\uff1a\u300c\u5982\u679c\u73fe\u5728\u6709\u4eba\u8aaa\u8981\u7528\u5341\u5104\u7f8e\u5143\u8cb7\u4e0b\u6211\u5011\u516c\u53f8\uff0c\u6574\u9593\u516c\u53f8\u6240\u6709\u4eba\u90fd\u6703\u62d2\u7d55\u7684\u3002\u300d\u56e0\u70ba Hampton Creek \u76ee\u524d\u5df2\u7d93\u6709\u6bd4\u723e\u84cb\u8332\u57fa\u91d1\u6703\u3001\u5275\u6295\u516c\u53f8 Founders Fund\u3001Google \u65d7\u4e0b\u7684\u98a8\u96aa\u6295\u8cc7\u90e8\u9580 Google Ventures \u7b49\u63d0\u4f9b\u7684 3,000 \u842c\u7f8e\u5143\u8cc7\u91d1\uff0c\u986f\u7136 Hampton Creek \u76ee\u524d\u662f\u4e00\u5bb6\u4ee5\u71df\u5229\u70ba\u76ee\u7684\u516c\u53f8\uff0c\u5c31\u50cf\u662f\u73fe\u5728\u5728\u5168\u570b Whole Foods\u3001Safeway\u3001Costco \u53ca\u65b0\u9032\u99d0\u7684 Dollar Tree \u90fd\u6709\u8ca9\u8ce3\u7684\u300cJust Mayo\u300d\u7522\u54c1\u4e00\u6a23\u3002<\/p>\n<p>\u6700\u5f8c\uff0c\u5c0d\u65bc Tetrick \u500b\u4eba\u800c\u8a00\uff0cDollar Tree \u662f\u6df1\u5177\u610f\u7fa9\u7684\uff0c\u56e0\u70ba\u90a3\u662f\u4e00\u500b\u4e0d\u8ad6\u662f\u7f8e\u570b\u4e2d\u7522\u968e\u7d1a\uff0c\u6216\u662f\u4ed6\u7236\u89aa\u90fd\u6703\u9032\u53bb\u7684\u5e97\uff0c\u800c\u9019\u4e5f\u662f\u4ed6\u9858\u610f\u8ce3\u6578\u64da\u7d66\u4e00\u4e9b\u4e3b\u8981\u7684\u98df\u54c1\u4f9b\u61c9\u5546\u7684\u90e8\u5206\u539f\u56e0\u2500Tetrick \u60f3\u8981\u770b\u5230\u81ea\u5bb6\u8cc7\u6599\u5eab\u6240\u7814\u7a76\u7684\u690d\u7269\uff0c\u51fa\u73fe\u5728\u6bcf\u5929\u6240\u5403\u7684\u98df\u7269\u88e1\uff0c\u4ee5\u53ca\u5e0c\u671b\u90a3\u4e9b\u98df\u7269\u80fd\u5920\u7121\u6240\u4e0d\u5728\uff0c\u4e26\u4e14\u771f\u6b63\u5730\u6539\u5584\u6211\u5011\u7684\u98f2\u98df\uff0c\u8b93\u6211\u5011\u4e0d\u7528\u5728\u50f9\u683c\u548c\u5065\u5eb7\u9593\u505a\u9078\u64c7\uff0c\u5c31\u5982\u540c Tetrick \u6240\u8aaa\u7684\uff1a\u300c\u6211\u78ba\u5be6\u5e0c\u671b\u5275\u9020\u51fa\u4e00\u500b\u80fd\u5920\u6539\u8b8a\u4e16\u754c\u7684\u6771\u897f\u3002\u300d\u4e5f\u56e0\u6b64\u5c0d\u65bc\u4ed6\u548c Zigmond \u4f86\u8aaa\uff0c\u524d\u65b9\u6b63\u6709\u5c6c\u65bc\u4ed6\u5011\u7684\u672a\u4f86\u7b49\u8457\u4ed6\u5011\u3002<\/p>\n<p>\uff08\u8cc7\u6599\u4f86\u6e90\uff1a<a href=\"\/\/techcrunch.com\/2014\/07\/03\/how-a-former-google-data-guy-could-change-what-we-eat-for-breakfast\/?ncid=rss\" target=\"_blank\" rel=\"noopener\">TechCrunch<\/a>\uff1b\u5716\u7247\u4f86\u6e90\uff1a<a href=\"\/\/techcrunch.com\/2014\/07\/03\/how-a-former-google-data-guy-could-change-what-we-eat-for-breakfast\/?ncid=rss\" target=\"_blank\" rel=\"noopener\">TechCrunch<\/a>\u3001<a style=\"color: #0063dc;\" href=\"https:\/\/www.flickr.com\/photos\/92334668@N07\/11122773785\/sizes\/z\/\" target=\"_blank\" rel=\"noopener\">tec_estromberg<\/a>,CC Licensed\uff09<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hampton Creek \u662f\u4ee5\u751f\u7522\u690d\u7269\u6027\u96de\u86cb\u70ba\u4e3b\u7684\u516c\u53f8\uff0c\u5176\u4e2d\u6700\u8457\u540d\u7522\u54c1\u70ba\u300cJust Mayo\u300d\u3002\u524d\u9663\u5b50\u8a72\u516c\u53f8\u5df2\u5728 Dollar Tree \u958b\u8a2d\u5206\u5e97\uff0c\u4e26\u4e14\u8a08\u756b\u672a\u4f86\u5e7e\u500b\u6708\u8981\u5728\u820a\u91d1\u5c71\u4e2d\u5fc3\u7684\u7e3d\u90e8\uff0c\u5c07\u516c\u53f8\u64f4\u5c55[&#8230;]<\/p>\n","protected":false},"author":313,"featured_media":40016,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[29198,23618,4558],"_links":{"self":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts\/18114"}],"collection":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/users\/313"}],"replies":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/comments?post=18114"}],"version-history":[{"count":0,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts\/18114\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/media\/40016"}],"wp:attachment":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/media?parent=18114"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/categories?post=18114"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/tags?post=18114"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}