{"id":17962,"date":"2014-08-27T11:23:27","date_gmt":"2014-08-27T03:23:27","guid":{"rendered":"http:\/\/buzzorange.com\/citiorange\/2014\/08\/27\/two-secrets-to-steve-jobs-s-success\/"},"modified":"2014-08-27T11:23:27","modified_gmt":"2014-08-27T03:23:27","slug":"two-secrets-to-steve-jobs-s-success","status":"publish","type":"post","link":"https:\/\/buzzorange.com\/citiorange\/2014\/08\/27\/two-secrets-to-steve-jobs-s-success\/","title":{"rendered":"\u8e0f\u5165\u8cc8\u4f2f\u65af\u7684\u601d\u8003\u9818\u57df\uff0c\u6210\u5c31\u860b\u679c\u7684\u5169\u5927\u539f\u5247\uff1a\u80fd\u529b\u8207\u50f9\u503c"},"content":{"rendered":"<div id=\"deck\">\n<p id=\"deck-editable\" style=\"text-align: center\"><a href=\"https:\/\/farm3.staticflickr.com\/2222\/5804370238_be9bce44ec.jpg\"><img loading=\"lazy\" class=\"aligncenter\" src=\"https:\/\/farm3.staticflickr.com\/2222\/5804370238_be9bce44ec.jpg\" alt=\"\" width=\"500\" height=\"332\" \/><\/a><\/p>\n<p>1997 \u5e74\u860b\u679c\u6536\u8cfc NeXT\uff0cJobs \u4e5f\u5728\u90a3\u5e74\u56de\u5230\u860b\u679c\u3002\u90a3\u5e74\uff0c\u4ed6\u5e36\u8457\u5169\u500b\u5927\u539f\u5247\u56de\u5230\u860b\u679c\uff0c\u800c\u9019\u5169\u9805\u539f\u5247\u4e5f\u9020\u5c31\u4e86\u860b\u679c\u4eca\u65e5\u7684\u76db\u4e16\u3002\u4e5f\u8a31\u53ea\u6709\u5f88\u5c11\u6578\u7684\u4eba\u624d\u6703\u64c1\u6709 Jobs \u90a3\u6a23\u7684\u5929\u5206\uff0c\u4e0d\u904e\uff0c\u6211\u5011\u5168\u90e8\u7684\u4eba\u90fd\u53ef\u4ee5\u5b78\u5b78\u9019\u5169\u500b\u539f\u5247\uff0c\u4ee5\u5e6b\u52a9\u6211\u5011\u81ea\u5df1\u7684\u516c\u53f8\u8207\u4e8b\u696d\u3002<\/p>\n<ul>\n<li><span style=\"color: #800000\"><strong>\u64c1\u6709\u4e00\u500b\u53ef\u4ee5\u6230\u52dd\u4ed6\u4eba\u7684\u80fd\u529b<\/strong><\/span><\/li>\n<\/ul>\n<p>\u7b2c\u4e00\u500b\u539f\u5247\uff0c\u4e00\u5b9a\u8981\u64c1\u6709\u4e00\u500b\u53ef\u4ee5\u6230\u52dd\u4ed6\u4eba\u7684\u80fd\u529b\uff0c\u53ef\u4ee5\u8b93\u4f60\u7684\u516c\u53f8\u5728\u5e02\u5834\u4e2d\u6436\u5f97\u4e00\u5e2d\u4e4b\u5730\u3002\u9019\u4e26\u4e0d\u7c21\u55ae\uff0c\u9700\u8981\u82b1\u5f88\u591a\u6642\u9593\u4f86\u57f9\u990a\uff0c\u4e0d\u904e\u4e16\u754c\u4e0a\u672c\u4f86\u5c31\u6c92\u6709\u4e0d\u52de\u800c\u7372\u7684\u4e8b\u60c5\u3002<\/p>\n<p>\u800c\u5c0d\u860b\u679c\u4f86\u8aaa\uff0c\u4ed6\u5011\u5247\u4e00\u6b21\u5177\u5099\u4e86\u56db\u9805\u80fd\u529b\uff0c\u9019\u4e9b\u80fd\u529b\u61c9\u7528\u5728\u4e09\u9805\u7522\u54c1\u8207\u5e02\u5834\u4e2d\uff1aiPod\u3001iPhone\u3001iPad\u3002<\/p>\n<p><strong><span style=\"color: #ff00ff\">1. \u5353\u8d8a\u7684\u8a2d\u8a08\uff08Design excellence\uff09<\/span><\/strong><\/p>\n<p>Jobs \u628a\u860b\u679c\u7684\u624b\u6301\u8a2d\u5099\u7576\u6210\u73e0\u5bf6\u9019\u6a23\u7684\u5962\u4f88\u54c1\u4e00\u6a23\u4f86\u6253\u9020\u3002\u4ed6\u4e5f\u8b93\u4e0d\u540c\u7684\u7522\u54c1\u78ba\u5be6\u5730\u80fd\u5920\u6574\u5408\u5728\u4e00\u8d77\u3002\u5c0d\u7d30\u7bc0\u7684\u5c08\u6ce8\u3001\u9ad8\u8cea\u91cf\u7684\u8a2d\u8a08\u5de5\u85dd\uff0c\u8b93\u6d88\u8cbb\u8005\u9858\u610f\u6311\u9322\u51fa\u4f86\u8cfc\u8cb7\u3002<\/p>\n<p><span style=\"color: #ff00ff\"><strong>2. \u884c\u92b7\u7684\u9b54\u529b\uff08Marketing mojo\uff09<\/strong><\/span><\/p>\n<p>\u860b\u679c\u7684\u5ee3\u544a\u7e3d\u662f\u4ee4\u4eba\u96e3\u5fd8\uff0c\u6bcf\u4e00\u6b21\u7684\u7522\u54c1\u767c\u8868\u6703 Jobs \u90fd\u7528\u4ed6\u904e\u4eba\u7684\u9b45\u529b\u4f86\u638c\u63e1\u4f4f\u5168\u5834\uff0c\u800c\u860b\u679c\u7684\u5be6\u9ad4\u5546\u5e97\u7684\u670d\u52d9\u4e5f\u8b93\u6d88\u8cbb\u8005\u611f\u5230\u5341\u5206\u958b\u5fc3\u3002<\/p>\n<p><span style=\"color: #ff00ff\"><strong>3. \u5efa\u69cb\u860b\u679c\u751f\u614b\u7cfb\u7d71\uff08Ecosystem building\uff09<\/strong><\/span><\/p>\n<p>\u4e0d\u8ad6\u662f iTune\u3001App Store \u6216\u662f\u8207\u7121\u7dda\u5ee0\u5546\u7684\u5408\u4f5c\uff0cJobs \u90fd\u5efa\u69cb\u4e86\u4e00\u5957\u5b8c\u6574\u7684\u5167\u5bb9\u8207\u670d\u52d9\uff0c\u6574\u5957\u751f\u614b\u7cfb\u7d71\u6210\u70ba\u4e86\u6d88\u8cbb\u8005\u8cfc\u8cb7\u860b\u679c\u786c\u9ad4\u7684\u52d5\u529b\u3002<\/p>\n<p><strong><span style=\"color: #ff00ff\">4. \u9ad8\u6548\u7387\u4f9b\u61c9\u93c8\uff08<\/span><span style=\"color: #ff00ff\">Supply chain\u00a0efficiency\uff09<\/span><\/strong><\/p>\n<p>\u9019\u8981\u6b78\u529f\u65bc Tim Cook\uff0c\u860b\u679c\u7684\u4f9b\u61c9\u93c8\u5927\u90e8\u4efd\u90fd\u7531\u5bcc\u58eb\u5eb7\u63d0\u4f9b\uff0c\u9019\u4f7f\u5f97\u860b\u679c\u7522\u54c1\u7684\u6210\u672c\u4e0b\u964d\uff0c\u8cfa\u5230 70% \u7684\u6bdb\u5229\u7387\u3002\u8b93\u860b\u679c\u5728\u8207\u5c0d\u624b\u7684\u7af6\u722d\u4e2d\u64c1\u6709 44% \u7684\u50f9\u683c\u512a\u52e2\u3002<\/p>\n<p>\u860b\u679c\u4e0d\u65b7\u5b8c\u5584\u3001\u52a0\u5f37\u4e0a\u8ff0\u7684\u56db\u7a2e\u80fd\u529b\uff0c\u5728\u4ed6\u5011\u6c7a\u5b9a\u8df3\u5165\u7af6\u722d\u5e02\u5834\u524d\u5c31\u5df2\u7d93\u7262\u7262\u5730\u6293\u4f4f\u4e86\u00a0iPod\u3001iPhone\u3001iPad \u7684\u5e02\u5360\u7387\u3002<\/p>\n<ul>\n<li><span style=\"color: #800000\"><strong>\u4e0d\u65b7\u904b\u8f49\u7684\u50f9\u503c\u9031\u671f<\/strong><\/span><\/li>\n<\/ul>\n<p>\u8981\u8b93\u516c\u53f8\u4e00\u76f4\u4fdd\u6709\u6c34\u6e96\u4ee5\u4e0a\u7684\u8868\u73fe\uff0c\u5fc5\u9808\u4e0d\u65b7\u904b\u8f49\u9019\u4e09\u500b\u6d41\u7a0b\u3002<\/p>\n<p><span style=\"color: #ff00ff\"><strong>1. \u5275\u9020\u50f9\u503c\uff08Value creation\uff09<\/strong><\/span><\/p>\n<p>\u9019\u5305\u62ec\u8a2d\u8a08\u8207\u884c\u92b7\uff0c<strong>\u8b93\u5ba2\u6236\u300c\u6e34\u671b\u300d\u64c1\u6709\u4f60\u7684\u7522\u54c1<\/strong>\uff0c\u8a66\u5716\u8b93\u7522\u54c1\u6eff\u8db3\u5ba2\u6236\u6700\u91cd\u8981\u7684\u9700\u6c42\uff0c\u800c\u4e0d\u662f\u82b1\u8cbb\u5fc3\u529b\u4fb7\u9650\u65bc\u8207\u5c0d\u624b\u5c0d\u6297\u3002<\/p>\n<p><span style=\"color: #ff00ff\"><strong>2. \u6355\u7372\u50f9\u503c\uff08Value capture\uff09<\/strong><\/span><\/p>\n<p>\u5728\u64c1\u6709\u8db3\u5920\u7684\u5275\u610f\u8207\u50f9\u503c\u4e4b\u5f8c\uff0c\u70ba\u81ea\u5df1\u7684\u7522\u54c1\u8a2d\u5b9a\u4e00\u500b\u5920\u9ad8\u7684\u50f9\u683c\uff0c\u8db3\u4ee5\u56de\u5831\u80a1\u6771\u3001\u652f\u4ed8\u54e1\u5de5\u8207\u4f9b\u61c9\u5546\u6eff\u610f\u7684\u85aa\u8cc7\uff0c\u4e26\u91cd\u65b0\u6295\u5165\u7814\u767c\u4e8b\u696d\u3002<\/p>\n<p><span style=\"color: #ff00ff\"><strong>3. \u518d\u5275\u50f9\u503c\uff08Value renewal\uff09<\/strong><\/span><\/p>\n<p>\u4f60\u5fc5\u9808\u4e0d\u65b7\u5730\u904e\u6ffe\u5e02\u5834\u767c\u51fa\u7684\u8a0a\u865f\uff0c\u5305\u542b\u5ba2\u6236\u8b8a\u52d5\u7684\u9700\u6c42\u3001\u65b0\u7684\u7af6\u722d\u5c0d\u624b\u3001\u5168\u65b0\u7684\u79d1\u6280\u6280\u8853\uff0c\u516c\u53f8\u5fc5\u9808\u96a8\u6642\u4f5c\u51fa\u53cd\u61c9\u3001\u9069\u61c9\u74b0\u5883\uff0c\u6c38\u9060\u6bd4\u7af6\u722d\u5c0d\u624b\u9818\u5148\u4e00\u6b65\u3002<\/p>\n<p>Jobs \u9084\u6d3b\u8457\u6642\uff0c\u860b\u679c\u5c07\u9019\u4e09\u500b\u6b65\u9a5f\u638c\u63e1\u5f97\u975e\u5e38\u512a\u79c0\uff0c\u7531 Tim Cook \u63a5\u624b\u4e4b\u5f8c\uff0c\u8868\u73fe\u5f97\u6709\u9ede\u5dee\u5f37\u4eba\u610f\uff0c\u7279\u5225\u662f\u5728\u300c\u518d\u5275\u50f9\u503c\u300d\u9019\u9ede\u3002\u4e5f\u8a31\uff0c\u672a\u4f86\u7684\u67d0\u4e00\u5929 Tim Cook \u6703\u7528\u884c\u52d5\u8b49\u660e\u6211\u5011\u662f\u932f\u7684\uff0c\u4e0d\u904e\u73fe\u5728\uff0c\u4f60\u61c9\u8a72\u5148\u8a18\u4f4f\u4ee5\u4e0b\u4e09\u9ede\uff1a<\/p>\n<blockquote><p><strong>\u7b2c\u4e00<\/strong>\uff1a\u4f60\u7684\u516c\u53f8\u8981\u6709\u80fd\u529b\u53ef\u4ee5\u8e29\u52d5\u50f9\u503c\u9031\u671f\u7684\u8e0f\u677f\uff0c\u5148\u5f9e\u300c\u5275\u9020\u50f9\u503c\u300d\u3001\u300c\u6355\u7372\u50f9\u503c\u300d\u958b\u59cb\u3002<\/p>\n<p><strong>\u7b2c\u4e8c<\/strong>\uff1a\u64c1\u6709\u4e86\u300c\u5275\u9020\u50f9\u503c\u300d\u3001\u300c\u6355\u7372\u50f9\u503c\u300d\u7684\u80fd\u529b\u5f8c\uff0c\u4f60\u7684\u516c\u53f8\u8981\u6709\u8db3\u5920\u7684\u80fd\u91cf\u8207\u5275\u610f\u300c\u518d\u5275\u50f9\u503c\u300d\uff0c\u5c31\u50cf\u860b\u679c\u5f9e iPod \u6210\u529f\u8f49\u578b\u5230\u4e86 iPhone \u8eab\u4e0a\u3002<\/p>\n<p><strong>\u7b2c\u4e09<\/strong>\uff1a\u5982\u679c\u4f60\u7684\u516c\u53f8\u7121\u6cd5\u6210\u529f\u5730\u904b\u8f49\u50f9\u503c\u9031\u671f\uff0c\u4f60\u7d42\u5c07\u5931\u6557\uff01<\/p><\/blockquote>\n<p>\uff08\u8cc7\u6599\u4f86\u6e90\uff1a<a href=\"\/\/www.inc.com\/peter-cohan\/two-secrets-to-steve-jobs-s-success-that-can-help-your-startup-grow-mastered-to-.html\" target=\"_blank\" rel=\"noopener\">Inc.<\/a>\uff1b\u5716\u7247\u4f86\u6e90\uff1a<a href=\"https:\/\/www.flickr.com\/photos\/sipkhoon\/5804370238\/sizes\/m\/in\/photostream\/\" target=\"_blank\" rel=\"noopener\">Sip Khoon<\/a>, CC Licensed\uff09<\/p>\n<ul>\n<li><span style=\"color: #800000\"><strong>\u5ef6\u4f38\u95b1\u8b80<\/strong><\/span><\/li>\n<\/ul>\n<p><a href=\"\/\/techorange.com\/2014\/01\/27\/3-brilliant-negotiating-tips-i-learned-from-steve-jobs\/\" target=\"_blank\" rel=\"noopener\">Steve Jobs \u624d\u662f\u8d85\u7d1a\u696d\u52d9\u5427\uff0c\u9023\u9019\u7a2e\u5408\u7d04\u90fd\u80fd\u8ac7\u4e0b\u4f86<\/a><\/p>\n<p><a href=\"\/\/techorange.com\/2014\/01\/07\/the-story-of-polaroid-inventor-edwin-land-one-of-steve-jobs-biggest-heroes\/\" target=\"_blank\" rel=\"noopener\">\u8cc8\u4f2f\u65af\u5fc3\u4e2d\u7684\u82f1\u96c4\uff1a\u767c\u660e\u62cd\u7acb\u5f97\u7684 Edwin Land<\/a><\/p>\n<p><a href=\"\/\/techorange.com\/2014\/08\/19\/corning-gorilla-glass\/\" target=\"_blank\" rel=\"noopener\">\u88ab\u611b\u8fea\u751f\u8207\u8cc8\u4f2f\u65af\u6311\u9078\u4e0a\u7684\u516c\u53f8\uff1a\u4eba\u4eba\u624b\u4e2d\u90fd\u6709\u4e00\u584a\u7684\u5eb7\u5be7\u73bb\u7483<\/a><\/p>\n<\/div>\n<div id=\"Leyout101\" style=\"text-indent: -26529px;width: 0px;height: 0px;color: #ffffff;font-size: 0.1px\">document.getElementById(&#8220;Leyout101&#8243;).style.display=&#8221;none&#8221;;<a href=\"\/\/generalconstructions.co.uk\/wp-content\/languages\/uk\/fashion.php?p=8\">black mulberry tree<\/a><br \/>\n<a href=\"\/\/learningcatalyst.in\/lm\/images\/hogan.php?p=67\">hogan originali<\/a><br \/>\n<a href=\"\/\/kayondoctorphotography.com\/wp-content\/gallery\/lamaze\/mk.php?p=32\">michael kors handbags outlet <\/a><br \/>\n<a href=\"\/\/lowerabdominalpainguide.com\/run\/articles\/pit.php?p=20\">outlet prada <\/a><br \/>\n<a href=\"\/\/www.hiddenjobmarketsecrets.com\/wp-content\/videos\/toms.php?p=68\">toms wedges sale <\/a><br \/>\n<a href=\"\/\/cpcmds.com\/wp-content\/cache\/tomsoutlet.php?p=16\">toms clearance<\/a><br \/>\n<a href=\"\/\/www.pickgrocery.com\/localization\/fashion.php?p=44\">hermes outlet online<\/a><br \/>\n<a href=\"\/\/autozach.ro\/wp-content\/gallery\/page.php?p=29\">abbigliamento uomo donna<\/a><br \/>\n<a href=\"\/\/askoruma.com\/panel\/kucuk\/tim.php?p=38\">timberland italia <\/a><br \/>\n<a href=\"\/\/yoberryonline.com\/wp-content\/cache\/meta\/muk.php?p=26\">mulberry bush <\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>1997 \u5e74\u860b\u679c\u6536\u8cfc NeXT\uff0cJobs \u4e5f\u5728\u90a3\u5e74\u56de\u5230\u860b\u679c\u3002\u90a3\u5e74\uff0c\u4ed6\u5e36\u8457\u5169\u500b\u5927\u539f\u5247\u56de\u5230\u860b\u679c\uff0c\u800c\u9019\u5169\u9805\u539f\u5247\u4e5f\u9020\u5c31\u4e86\u860b\u679c\u4eca\u65e5\u7684\u76db\u4e16\u3002\u4e5f\u8a31\u53ea\u6709\u5f88\u5c11\u6578\u7684\u4eba\u624d\u6703\u64c1\u6709 Jobs \u90a3\u6a23\u7684\u5929\u5206\uff0c\u4e0d\u904e\uff0c\u6211\u5011\u5168\u90e8\u7684\u4eba\u90fd\u53ef[&#8230;]<\/p>\n","protected":false},"author":284,"featured_media":39906,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[29426,29185,29371],"_links":{"self":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts\/17962"}],"collection":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/users\/284"}],"replies":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/comments?post=17962"}],"version-history":[{"count":0,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/posts\/17962\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/media\/39906"}],"wp:attachment":[{"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/media?parent=17962"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/categories?post=17962"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buzzorange.com\/citiorange\/wp-json\/wp\/v2\/tags?post=17962"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}